Tag: Marketing

Technology, Website design and optimization

Think you know the best page & website building tools? Check out this list

March 12, 2019

Via: Hongkiat

Web designers have relied on the advantages website- and page-building tools offer. They save them time and money and make it easier for them to achieve high-quality results. As you would expect, these tools have improved year by year. But […]

Marketing technology, Technology

Five growth hack ideas for SEO

February 1, 2019


For a company, these experiments can be across marketing funnel, product development, sales segments, and so on. While traditional marketing is costly, growth hacking is a low cost alternative. Entrepreneur Sean Ellis coined the term “Growth Hacking” in 2010, although […]

Marketing technology, Technology

15 Applications of Artificial Intelligence in Marketing

January 31, 2019

Via: Smart Insights

AI technology is a hot topic in marketing at the moment, but AI is a broad term covering a wide range of different technologies. Artificial intelligence means any technology that seeks to mimic human intelligence, which covers a huge range […]

Marketing technology, Technology

How many different types of marketing plans does a business need and why?

January 28, 2019

Via: Smart Insights

Planning is a must for any business that wants to succeed, but choosing the right type of plan to define your strategy and structuring it can be difficult. Especially since there are so many different types of plans within marketing […]

Marketing technology, Technology

3 Tools to Make Your Marketing Life Easier

January 22, 2019

Via: CMSWire

When you work in a startup, almost everyone is forced to wear many hats. It’s a byproduct of trying to optimize progress, amplify market position, and manage investment capital wisely. In our company, everyone plays a role in creating brand […]

Marketing technology, Technology

45% of marketers say over half of campaigns are content-led

January 21, 2019

Via: Smart Insights

Content marketing is being viewed as the future of marketing, according to research conducted by the World Media Awards 2019. Marketing that’s driven by content is on the rise with almost half (45%) or marketers saying that over 50% of […]

Marketing technology, Technology

How to automate yourself to success in PPC

January 16, 2019


Since the main purpose of Paid Search (like all marketing) is to communicate and persuade humans to choose a business, manual management is unlikely to disappear entirely. However, Google, in particular, have been investing massive sums in machine learning so […]

Marketing technology, Technology

How to scale your social media marketing to build traffic and leads

January 14, 2019


I know a lot of people will cringe at the idea of scaling social media marketing because it is supposed to be all about human connections. There are also many people who don’t believe you can attract any substantial amount […]

Mobile Commerce, Performance management

How to adapt your brand identity to better match your customers

January 2, 2019

Via: Smart Insights

Establishing a strong brand identity is like building a healthy relationship – you have to believe in yourself before anyone else can do the same. However, getting your sales team, customer service team and every other department on the same […]

Marketing technology, Tech News, Technology

How social listening can raise your sales

December 5, 2018

Via: Smart Insights

The sales funnel is the Holy Grail of marketing metaphors. For anyone who wants to have a successful business, a convenient scheme describing how to make people buy your product or service is extremely appealing. Social media typically fits at […]