Category: News


GumGum secures $75M funding round as interest in contextual targeting heats up

April 13, 2021

Via: Marketing Dive

GumGum receiving a fresh round of funding from Goldman Sachs speaks to how investments in the ad-tech category, particularly areas like contextual targeting, are heating up ahead of the death of third-party cookies. Changes to mainstay ad-targeting tools, combined with […]


Amazon Illegally Fired Activist Workers, Labor Board Finds

April 5, 2021

Via: NYTimes Tech

Amazon illegally retaliated against two of its most prominent internal critics when it fired them last year, the National Labor Relations Board has determined. The employees, Emily Cunningham and Maren Costa, had publicly pushed the company to reduce its impact […]

B2B, News

Colocation Sell-Offs, Procurement Platform Partnerships and a New Rosie the Riveter for the She-cession

March 31, 2021

Via: B2B News Network

We’ve got news from the data centre, more from procurement platforms and some from the world of feminist business. The Toronto-based Aptum is changing. The company is selling its Canadian colocation business to eStruxture. “We are excited to complete the […]


Martech, by any other name: Thursday’s daily brief

March 25, 2021

Via: MarTech Today

Good morning marketers, when attending events, do you prefer 20-minute or 40-minute sessions? That’s a debate we often have. How long should the sessions be? Especially this past year with virtual events where attention spans are already stretched. We get […]


Financial Services marketing trends for 2021

March 15, 2021

Via: Smart Insights

Financial Services is both a highly competitive and highly regulated sector. Cost per customer acquisition is high, and encouraging customer loyalty in younger, digitally savvy audiences is challenging given that new challenger banks, neobanks, and aggregator services encourage switchers to […]

Marketing & Advertising, News, Technology

What Google’s rejection of post-cookie identifiers means for advertisers

March 4, 2021

Via: Mobile Marketer

Google has again disrupted the plans of advertisers and ad-tech providers looking to target and track consumers, saying that it will not build or use alternative user-level identifiers once third-party cookies are phased out. “People shouldn’t have to accept being […]


YouTuber builds ‘first’ Apple Silicon iMac using old iMac & M1 Mac mini

March 3, 2021

Via: Apple Insider

By disemboweling a M1 Mac mini and jamming everything inside an old iMac, a YouTube content creator cobbled together what he calls the world’s first Apple Silicon iMac — with major caveats. Apple is set to release a new line […]


Sony announces six PlayStation VR games, including Doom 3 for VR

March 3, 2021

Via: The Verge

Sony has announced a new slate of PlayStation VR games for later this year. It includes a virtual reality adaptation of Doom 3, as well as titles from a few successful VR studios and a couple of relative newcomers to […]


Apple issues third macOS Big Sur 11.3 developer beta

March 2, 2021

Via: Apple Insider

Apple has provided developers testing its betas with the third build of macOS Big Sur 11.3 to try out. The newest builds and configuration profiles can be acquired from the Apple Developer Center, or as an over-the-air update on hardware […]


Microsoft embraces Mixed Reality future with Microsoft Mesh

March 2, 2021

Via: Apple Insider

Microsoft Mesh, making its debut at the annual Ignite conference, is an Azure-powered AR and VR platform that will one day allow users to collaborate on projects in real-time using “holoportation” and will give developers tools to create other experiences. […]