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Tag: Google


Technology, Website design and optimization

New Report Looks at the Rise of Beauty Enhancement Trends and Tools Online

June 27, 2022

Via: Social Media Today

These days, almost every photo app and tool provides some level of beauty enhancement capability, with a range of filters and effects designed to hide blemishes, remove age lines, thin your frame, and all sorts of other visual contortions, in […]


Advertising & Marketing, Technology

180 Marketing Founder: 4 Buckets to SEO

June 17, 2022

Via: Practical Ecommerce

To Jeff Oxford, the founder of Oregon-based 180 Marketing, search engine optimization boils down to four buckets. Link-building, he stresses, is the priority. “The first [bucket] is link building from quality sites,” he told me. “You might have good content […]


News

Meta, TikTok, Google and Twitter All Preparing to Sign-On to New Misinformation Rules in Europe

June 13, 2022

Via: Social Media Today

Amid ongoing debate around the impact of misinformation shared online, and the role that social media, in particular, plays in the spread of false narratives, a new anti-disinformation push in Europe could play a big role in improving detection and […]


Mobile Commerce, Mobile Marketing

YouTube brings shopping to Shorts with Glossier Challenge

June 9, 2022

Via: Social Media Today

Glossier’s collaboration with YouTube on the platform’s first shoppable video for Shorts is notable as the latest combination of content and commerce. As YouTube rolls out the feature, more brands will have an opportunity to create shoppable videos that are […]


Advertising & Marketing, Technology

Google Debuts Marketing Updates, Amplitude Launches CDP, More News

May 27, 2022

Via: CMSWire

Google made some product announcements at its Google Marketing Live conference this week. YouTube Shorts Adds Video Action Campaigns Marketers can leverage Video action campaigns and App campaigns in the YouTube Shorts platform globally. Further, product feeds connected to campaigns […]


Advertising & Marketing, Technology

What is Technical SEO — and How Important is it For Your Website?

May 17, 2022

Via: B2B News Network

Technical SEO, or Search Engine Optimization, is a tactic that optimizes a website to better allow search engines like Google to index and render it. It is one of the most important and impactful ways to drive website traffic, yet […]


Apps & Sites, Mobile Commerce

Meta Looks Set to Push Publishers Towards Short Video in New Pivot

May 10, 2022

Via: Social Media Today

In the latest reminder that news organizations, or publishers and brands in general, should not trust Meta to provide them with ongoing audience reach, the company is once again re-considering how it promotes news content in the app, with The […]


News

Google Launches New Training and Education Initiatives for National Small Business Week

May 2, 2022

Via: Social Media Today

Marking National Small Business Week, which is being held this week (May 1st to 7th) in the US, Google has today announced a new scholarship program to help businesses acquire advanced digital marketing knowledge, as well as a new certificate […]


Advertising & Marketing, Technology

How Did Google Get a Stranglehold on the Digital Ad Marketplace?

April 27, 2022

Via: CMSWire

bout 15 years ago, Alphabets Inc.’s Google bought YouTube for $1.65 billion, a platform that had only been around for less than two years. Back then, there were about 25 million videos available on YouTube, while now experts estimate tens […]


Apps & Sites, Mobile Commerce

Google Adds New Publisher Verification Badges to Extension Listings in the Google Web Store

April 20, 2022

Via: Social Media Today

The right Google Chrome extensions can revolutionize your workflow, and Google’s looking to make it easier for people to find the best, most trusted Chrome additions, with new badges in Google Store listings to highlight great extensions and developers. As […]