How Marketers Can Use Intent Data

February 12, 2020

Via: CMSWire

Digital marketing is a constant battle trying to understand why consumers make purchase decisions and how to leverage this information to optimize future marketing campaigns. According to Target Marketing Magazine, 25% of B2B companies were using intent data and monitoring […]

6 small changes that can make a big difference to your digital ad campaigns

February 4, 2020

The new decade offers an exciting market for many businesses. With so many consumers actively shopping online, it’s the perfect opportunity for digital ads and promotions to lure consumers away from the competition. Unfortunately, when they create digital ad campaigns, […]

Samsung’s next foldable may have an ‘ultra thin’ glass display

January 23, 2020

We first heard last month that Samsung’s rumored new foldable, possibly called the Galaxy Z Flip, will apparently fold clamshell-style similar to Motorola’s upcoming Razr and might have a glass screen. Today, leaker Max Weinbach of XDA Developers shared a […]

Technology, Website design and optimization

How CX and UX Can Be Truly Lean

February 14, 2020

Via: CMSWire

The core of lean is maximizing customer value while minimizing activities or choices that create waste. It asks how we can create awesome products, services and experiences for our customers while removing actions or steps that lack customer value. When […]

Marketing technology, Technology, Website design and optimization

Google for branding: Getting more from search engine services

February 14, 2020

Via: Searchenginewatch

Google hasn’t been merely a search engine for some time. These days it has grown into a massive space on the web where businesses and potential customers can meet. In this article, we’ll touch on the aspects of using Google […]


How to Keep Your Customer Experience Job

February 13, 2020

Via: CMSWire

Forrester recently predicted as many as one quarter of CX professionals could lose their jobs in the next year. “We expect that financial services industries will be hardest hit by CX job elimination, especially in retail banking and investment firms. […]

Reviews, Tech News

Digital Transformation: Why Now?

February 13, 2020

Via: CMSWire

It’s hard to avoid the phrase “digital transformation” in technology articles these days. The thing is we’ve been in the digital age for at least 40 years. Companies have been transforming with the use of digital technology for a long […]