Top

Tag: Business


Marketing technology, Technology

How to set your digital marketing objectives for 2020

January 15, 2020

Via: Smart Insights

A good digital marketing strategy can only start in one place: with clear, actionable and achievable goals. Setting digital marketing objectives should always be the priority as they will be the basis of your entire strategy. They help guide your […]


Tech News

Creating Business Value With Intelligent Automation

January 6, 2020

Via: DigitalistMag

Intelligent technologies can change how we work and live. Too many business users spend too much time each day on repetitive, boring tasks that they do not need to do and, more importantly, do not want to do. Using intelligent […]


Marketing technology, Tech News, Technology

5 ways B2B automation will transform your ecommerce business

January 6, 2020

Via: Get Elastic

What do you think of when someone says the word “automation?” For me, it’s robots in factories building cars faster than humans ever could. For you, perhaps automation brings to mind artificially intelligent algorithms spotting patterns in data and making […]


Technology, Website analytics, Website design and optimization

B2B ecommerce: start with a plan

December 16, 2019

Via: Get Elastic

When your organization is venturing into new and uncharted ecommerce territory, it’s nice to have some guidance or insights into what to expect and more importantly what NOT to do. Thanks to her years of experience and learnings implementing several […]


Reviews

The Ever-Changing Face of E-Commerce: 1995-2020

December 12, 2019

Via: Ecommerce Times

If anything is certain, it’s that e-commerce doesn’t look the same today as it did in 1995. A company called “eBay” burst onto the scene that year, and Jeff Bezos shipped Amazon’s first book order. That unleashed a flood of […]


Tech News

Xerox Makes Takeover Offer for HP

November 7, 2019

Via: NYTimes Tech

Xerox became synonymous with photocopying and printing. HP’s business today is built, in large part, on its printers. Now Xerox wants to combine the two companies. On Wednesday night, HP announced that the previous day it had received a takeover […]


Marketing technology, Technology

How to get your sales representatives and marketing teams to work together

October 17, 2019

Via: Smart Insights

Aligning your sales and marketing teams is one of the easiest ways to grow your business. In most companies, marketing and sales teams don’t collaborate very efficiently. But that shouldn’t be the case. After all, they’re both trying to help […]


Marketing technology, Technology

Getting Ahead of the Digital Marketing Evolution Curve

October 7, 2019

Via: Ecommerce Times

Digital marketing was the firstborn child spawned from the invention of the Internet. It quickly became the major focus of businesses interactions — and transactions — both online and in person. Digital marketing now is fundamental to the success of […]


Reviews

11 ecommerce books to add to your summer reading list

June 21, 2019

Via: Get Elastic

Whether you’re just starting your ecommerce journey or looking to re-strategize your brand – there’s a diligent process of preparation that sets you up for success. From UX design to social promotion to influencer outreach down to how to write […]


Reviews

Prioritization Is Key to Growing Your Business

June 18, 2019

Via: CMSWire

In today’s fast-paced business world, we constantly feel like we need to be juggling several different tasks at once just to stay afloat. Because of this, we’ve become obsessed with finding productivity hacks to help us maximize our time and […]