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Platforms, Technology

4 Tips for Successful Voicebot Personalization

June 6, 2022

Via: CMSWire

For a medium that is as unsparing and spartan in its interactional capabilities as the voicebot, the difference between delight — yes, voicebots can delight you, even those of the telephony IVR stripe — and dismay almost always hinges on […]


Platforms, Technology

NFTs and the Metaverse Are So Meta

June 3, 2022

Via: CMSWire

“Meta” is what it is all about. Meta this, and meta that. The currency and relevancy of meta are ever present and participatory in our cultural and technological discourse, with recent announcements on the “race to the metaverse” — the […]


Platforms, Technology

13 Platforms for Blogging

May 23, 2022

Via: Practical Ecommerce

Writing a blog is one of the best ways to establish expertise within an industry and drive traffic to your website. There are a variety of platforms available to launch and manage a blog at little or no expense. Here […]


Platforms, Technology

Zoom Announces Customer Experience Platform Innovations

April 21, 2022

Via: CMSWire

Zoom has unveiled Zoom IQ for Sales, an intelligent conversation solution for sales professionals. It also released new Zoom Events and Webinar features like backstage branding and branding for webinar sessions. “Zoom IQ’s analysis covers customers’ reactions, conversational and selling […]


Platforms, Technology

Bynder Acquires Content Operations Platform GatherContent

March 9, 2022

Via: CMSWire

Digital Asset Management (DAM) platform Bynder, headquartered in Amsterdam, announced the acquisition of UK-based GatherContent in a press release on March 3, 2022. Post-merge, Bynder has approximately 500 employees globally. Alice Deer, CEO and co-founder of GatherContent, will take charge […]


Platforms, Technology

Clearbit Launches New Data Activation Platform for B2B Marketers

February 18, 2022

Via: CMSWire

Marketing intelligence solutions-based company Clearbit announced their new Data Activation Platform this Tuesday. The platform is available immediately for B2B marketing teams focused on creating demand, capturing intent and optimizing their pipeline. Over the past 18 months, the B2B marketing […]


Platforms, Technology

Elastic Targets Enterprise Search Enhancements With Elastic 8.0

February 17, 2022

Via: CMSWire

Elastic, the Mountain View, Calif.-based company behind Elasticsearch, has announced the general availability of Elastic 8.0. The latest version of the platform includes enhancements across the Elastic Search Platform and its Enterprise Search, Observability and Security solutions. Updates include native […]


Platforms, Technology

Adobe Updates Experience Cloud to Boost Personalized Retail Experiences

January 24, 2022

Via: CMSWire

Adobe has unveiled new Adobe Experience Cloud tools that company officials say empower retailers to deliver personalized shopping experiences both in-store and online. The product innovations provide flexible payment options, turn physical stores into pickup points so purchases can be […]


Platforms, Technology

Digital Clienteling Platform Breathes Life Into Live Commerce

January 19, 2022

Via: E-Commerce Times

The marketing technique called clienteling is used by retail workers to establish long-term relationships with key customers. When applied to e-commerce, the practice is based on having access to data about their preferences, behaviors, and purchases. A relatively new variation […]


Platforms, Technology

Nike courts next generation of athletes with new Roblox platform ‘Nikeland’

November 19, 2021

Via: Mobile Marketer

Nike is taking its first big step into the metaverse with the immersive new Roblox platform, an online sports park and showcase for the brand’s products, new and old. A move like this was potentially expected after reports surfaced in […]