Category: Mobile Marketing

April 23, 2019

Imagine a customer service experience where the business representative is always available, friendly and equipped to handle any inquiry you send their way. While this might seem too good to be true, today it’s a reality for many businesses. Chatbots […]

April 4, 2019

Social media provides a great platform to amplify your social media marketing strategies. It can help you establish a community, raise brand awareness and encourage engagement with your audience. However, social media management can be quite time-consuming, as it involves […]

December 20, 2018

How mobile marketing can be used to support customer service A lot of attention is given to the way mobile devices have changed the way we communicate at work and how marketers can target consumers. But the big secret of […]

November 15, 2018

Ever since the smartphone revolution began, a lot of opportunities have opened up that can help businesses to thrive. The combination of mobile apps and new age startups has the potential to change the rules when it comes to business. […]

October 18, 2018

When it comes to mobile technology it is important to be ahead of the curve when adopting trends. These tech updates are often beneficial for marketers. We are going to look at the landscape of mobile as we move closer […]

September 12, 2018

Marketers have three precious hours to captivate mobile device users each day. US adults spent 5.9 hours per day on digital media in 2017, and some 3.3 of those hours were spent on mobile, according to Mary Meeker’s 2018 Internet […]

May 15, 2018

Why qualitative App Analytics is like finding money in your old jeans We’ve all been there. You wake up one morning, all of your go-to jeans are dirty so you reach out to one of the older bunch. And then… […]

April 23, 2018

The rise in voice search has stolen the marketing tech headlines for 2018 If comScore and Mary Meeker’s annual internet trends reports are to be believed, 2018 could indeed be the firing of the starting pistol in the race for […]

March 23, 2018

2018 is going to be a landmark year in the history of SEO, as Google has announced that it will switch to a ‘mobile first index’ this year. Rankings for websites, once the index is implemented, will be impacted by […]

March 14, 2018

The buzz of promoting your day-to-day business activities on Snapchat may now be nothing more than a quiet hum — but Instagram stories (an Instagram feature which was brazenly stolen from Snapchat) is gaining traction by the day. But you […]