Category: Apps & Sites

Apps & Sites, Mobile Commerce, Mobile Marketing

Uber Eats is latest app to tap Stories trend

April 15, 2021

Via: Marketing Dive

Uber Eats is the latest app to add Stories functionality to increase engagement with consumers, especially younger ones that have helped to popularize the feature that temporarily strings together photos and video. Instagram and Snapchat claim that 500 million and […]

Apps & Sites, Mobile Commerce

Can the Gleam of High-End Watches Thrive on Audio-Only Clubhouse?

April 5, 2021

Via: NYTimes Tech

It has been called the perfect social media platform for a pandemic, and also a lockdown fad. Clubhouse, the invitation-only social audio app valued at $1 billion, counts Elon Musk, Oprah Winfrey and Drake as members. Brands in beauty, fashion, […]

Apps & Sites, Mobile Commerce

Why Your Social Media Strategy Needs Less Automation

April 1, 2021

Via: CMSWire

Automation tools have been helping streamline processes and ease marketers’ lives as they try to juggle various channels, tasks, and campaigns daily. In particular, social media has become a critical component of the marketing strategy for any business and one […]

Apps & Sites, Mobile Commerce

Why progressive web apps (PWAs) are poised to dominate moving forward

March 5, 2021

Via: Searchenginewatch

If Apple was threatened by “Fortnite” trying to bypass the App Store, it’s not going to be happy when progressive web apps take off. PWAs disrupt the tech giant’s granular control over the Apple App Store because they offer app-like […]

Apps & Sites, Mobile Commerce

Social Commerce Is Changing How Brands Sell Online

March 4, 2021

Via: ECT News Network

Social media has changed how we communicate with friends and family, keep up with everything from fitness trends to news, and share our thoughts and talents with the world. Now, it is changing how and where we shop. Social commerce […]

Apps & Sites, E-payment & Security, Mobile Commerce, Technology

Google Fi expanding VPN service from Android to iPhone

February 9, 2021

Via: Apple Insider

Google is using “Safer Internet Day” to announce an improvement to Google Fi VPN, by expanding access to the service to iPhone users. Up until Tuesday, Apple had only provided its Project Fi VPN to Android users, despite the low-cost […]

Apps & Sites, Mobile Commerce

Instagram’s ‘recently deleted’ feature lets you change your mind about deleting a post

February 2, 2021

Via: The Verge

Instagram is making it easier to bring back deleted posts. The company is rolling out a “recently deleted” feature in the app that’ll allow you to review content you’ve deleted, including photos, videos, reels, IGTV videos, and stories, and restore […]

Apps & Sites, Mobile Commerce

Four marketing strategies to increase app store downloads and engagement

January 22, 2021

Via: Searchenginewatch

Your app is competing for visibility with 1.82 million other apps if it’s on Apple’s App Store, or 2.7 million apps if it’s on Google’s Play Store. That’s tremendous competition. Marketing your app almost seems a lost cause. But while […]

Apps & Sites, Mobile Commerce

Pinterest’s new ad format automates personalized messaging

January 20, 2021

Via: Mobile Marketer

Pinterest’s rollout of dynamic creative ads aims to make it easier for marketers to customize their messaging on the platform, whose user base grew 13% to 98 million in the U.S. and 37% to 442 million worldwide in Q3 from […]

Apps & Sites, Mobile Commerce

12 great apps for your new iPhone in 2020

December 28, 2020

Via: The Verge

If you’re lucky enough to have unwrapped a new iPhone as a holiday gift this year, you’ll probably want to install some new apps on it. Fortunately, we’re here to help with some suggestions. We’ve included great apps that are […]