Category: Apps & Sites

October 11, 2021

Inclusion has become an increasingly important focus over the past few years, which has changed the way that brands communicate, and how marketing messages should be framed, often through simple language shifts. It’s an important consideration – according to a […]

October 6, 2021

Snapchat’s adding some creator monetization tools as it seeks to ramp up its engagement efforts, and keep pace with the rising popularity of TikTok among younger audiences. First off, as it looks to re-align its payment program for its TikTok-like […]

October 4, 2021

Is Facebook bad for society, and does the company knowingly contribute to division and angst, in order to maximize usage and profit? This is a key question that’s lingered for the past few years, especially since the 2016 US election. […]

October 1, 2021

TikTok recently announced plenty of new and exciting features at the TikTok World event that saw marketers and brands come together to embrace the app’s unique community. With 61% of its members rating its video more unique than other platforms […]

September 22, 2021

It seems like Apple’s controversial App Tracking Transparency (ATT) update is causing significant impacts on Facebook, with The Social Network today outlining some of the specific ways in which ad reporting has been affected by the new privacy prompts. For […]

September 21, 2021

Snapchat is looking to further its inclusivity efforts with the launch of a new series of Lenses that encourage users to fingerspell, as part of International Week of the Deaf. “Using SignAll’s AI and computer vision technology that recognizes and […]

September 16, 2021

Facebook is looking to help more SMBs get into video marketing with the integration of Vimeo’s video creation platform ‘Vimeo Create’ into Facebook Business Suite. As you can see in the video clip, Vimeo Create enables simplified video creation and […]

September 2, 2021

With Twitter recently updating its verification guidelines, and Instagram making it easier for the general public to apply for profile verification in the app, Facebook has today provided a new overview of its approach to verification, and who, exactly, qualifies […]

August 24, 2021

After testing them out over the last few weeks, Instagram is now rolling out its new promoted products option within the Shop tab to all merchants in the app. As you can see in this example, brands with product listings […]

August 23, 2021

TikTok continues to rapidly build on its platform and tools, as it looks to capitalize on its current opportunity, and solidify its place as a key platform within the broader social media space. The platform’s latest development on this front […]