September 25, 2023
Via: Social Media TodayAs X moves to shut down Circles, its more enclosed sharing option, it’s also looking to add more functionality to Communities, as a means to facilitate topic-specific engagement, in isolation from a users’ regular X identity. Which makes sense. For […]
September 22, 2023
Via: Business of AppsCapCut, ByteDance’s video editing app, has achieved a staggering milestone, surpassing $100 million in consumer spend across iOS and Android devices, according to data.ai. Let’s dive in. CapCut by the numbers Originally launched in China in 2019, CapCut quickly gained […]
September 21, 2023
Via: Social Media TodayYouTube has announced a range of new creative tools and features, including its first generative AI elements, as it looks to move into line with the latest trends and tools. YouTube announced the updates at its “Made On” showcase event, […]
September 21, 2023
Via: Social Media TodayYouTube has announced a range of new creative tools and features, including its first generative AI elements, as it looks to move into line with the latest trends and tools. YouTube announced the updates at its “Made On” showcase event, […]
September 20, 2023
Via: Social Media TodayHave you considered how Pinterest might fit into your digital marketing strategy? The discovery platform is steadily increasing its focus on personalized recommendations, through the use of AI, and its unique buyer intent signals, which Pinterest says has had a […]
September 19, 2023
Via: Social Media TodayHave you considered Reddit for your holiday marketing campaigns? The platform has gone through an upheaval of late, as a result of its unpopular API policy shift, and subsequent changes to its moderator rules. But even so, Reddit remains a […]
September 18, 2023
Via: Social Media TodayX’s “X Premium” subscription program, formerly known as “Twitter Blue”, hasn’t been the solution that Elon Musk had initially hoped when he re-pitched the initiative late last year as a means to combat bots in the app, while also providing […]
September 14, 2023
Via: Social Media TodayLinkedIn has gained an extra level of assurance for advertisers, with the Media Ratings Council (MRC) granting accreditation on several of LinkedIn’s display ad metrics. After submitting to a voluntary MRC audit, LinkedIn’s processes have now been verified by the […]
September 13, 2023
Via: Social Media TodayLinkedIn continues to lean into generative AI, this time via new AI elements for Sales Navigator, which will make it easier to search for information, and connect with leads, through the use of more conversational language and summaries. As you […]
September 12, 2023
Via: Social Media TodayRetro gaming is having a moment in the sun, according to the latest stats from the YouTube Culture and Trends team, which regularly reports on emerging areas of focus among YouTube creators. And according to its latest numbers, retro gaming […]
September 7, 2023
Via: Social Media TodayAfter launching keyword search on Threads with users in Australia and New Zealand last week, Meta’s now expanding the functionality to more markets, and in Spanish, with users in Argentina, India, Mexico, the U.K., and the U.S. set to be […]
September 6, 2023
Via: Social Media TodaySeptember is Fashion Month, with a range of large-scale, industry-leading fashion shows being held across the globe over the coming weeks, and aligning with this, TikTok has announced that it will be hosting a range of Fashion Month initiatives. As […]
September 5, 2023
Via: Social Media TodayTikTok has shared an update on its efforts to facilitate more control and transparency over the way it handles the data of European users, in alignment with its commitments to E.U. authorities on its data practices. As part of “Project […]
August 31, 2023
Via: Business of AppsFor content creators looking to share their work, Instagram is still the top choice according to a recent study by research firm Mavrck. That’s despite TikTok gaining momentum. Let’s dive in. Why creators are still flocking to Instagram The latest […]
August 29, 2023
Via: Social Media TodayYouTube’s implementing a new approach to its policy enforcement actions, by launching training courses for creators that violate specific platform policies, as opposed to applying a strike to their channel. The new approach aims to help educate creators, as opposed […]
August 24, 2023
Via: Social Media TodayOne thing that can be annoying about TikTok, and how its users approach participatory content, is that you often end up hearing the same song over and over and over again as you scroll through your “For You” feed. Tracks […]
August 18, 2023
Via: Social Media TodayThey’ve been in testing for a while, but Instagram has now officially announced that a new audio clip option is coming to Notes in the app. As shared by Instagram chief Adam Mosseri (in his Instagram channel), the new audio […]
August 16, 2023
Via: Social Media TodayYouTube’s testing a new process that will highlight key concepts covered in education-focused videos, and will provide more information about these specific elements in-stream, in order to enhance the learning value of the content. The new system aims to provide […]
August 15, 2023
Via: Social Media TodayAs social media apps overtake radio as the key discovery platform for new music, every app is now working to get up to speed, and integrate more music discovery options into their UI. YouTube is the latest to add another […]
August 11, 2023
Via: Social Media TodayMusic on static posts or profiles feels very MySpace, but maybe there’s a place for it, and maybe, making people listen to some Jack Jones track over your holiday snaps will improve the viewing experience. Instagram seems to think so, […]