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Mobile Commerce, Mobile Marketing

Facebook Adds New Groups Engagement Options, Including New Side Bar Access to Latest Group Updates

June 28, 2022

Via: Social Media Today

Hey, have you noticed a sudden influx of notifications about Facebook groups in your News Feed this week? You’re not alone, with Facebook kicking off a new push on groups, that will include a new, dedicated notifications space for groups […]


Analytics & Data

Consumers to limit spending, celebrations for July Fourth, survey finds

June 28, 2022

Via: Marketing Dive

Last year saw an increase in Fourth of July spending as consumers were looking forward to one of the first opportunities for a family gathering since the start of the COVID-19 pandemic. However, consumers are looking to a more laid […]


Advertising & Marketing, Technology

The Future of Commerce Is Social. 5 Brands Getting It Right.

June 27, 2022

Via: Social Media Today

Social commerce is the future of online retail. By 2025, Accenture estimates social commerce to more than double to a $1.2 trillion market worldwide. Following the onset of COVID-19, consumers adopted social commerce behaviors, such as discovering, purchasing, and finding […]


Mobile Commerce, Mobile Marketing

Twitter Provides Tips on How to Maximize Carousel Ads and Posts

June 27, 2022

Via: Social Media Today

Twitter’s carousel ads are an engaging, enticing format, which grab attention in-stream via variable images and text. Carousel ads have always been one of the better performing Twitter ad options, and last October, Twitter enhanced its Carousel Ad offering by […]


Apps & Sites, Mobile Commerce

YouTube Publishes New insights into Key Video Consumption Trends Among Gen Z [Infographic]

June 22, 2022

Via: Social Media Today

YouTube has published a new ‘Culture and Trends’ report, which incorporates insights from 10 countries to provide some perspective on what’s driving the latest Gen Z video trends, and how that relates to digital strategy. The 55-page report takes an […]


Apps & Sites, Mobile Commerce

YouTube Celebrates 15 Years in the APAC Region [Infographic]

June 21, 2022

Via: Social Media Today

YouTube’s celebrating 15 years of activity in the Asia Pacific region, with a new overview of its key achievements and app milestones for APAC users. After first launching its localized version of YouTube in APAC in 2007, YouTube has launched […]


Advertising & Marketing, Technology

Marketing advice for inflationary times

June 21, 2022

Via: Marketing Dive

Consumers were already tentative. Now, inflation continues to climb, driving up costs for everything from restaurant meals to electronics. And the vicious cycle of labor shortages and supply chain issues has created product delivery and service challenges for just about […]


Mobile Commerce, Mobile Marketing

LinkedIn Launches New Content Marketing Development Course

June 20, 2022

Via: Social Media Today

Looking to up your content skills for digital marketing? This may help – LinkedIn has launched a new LinkedIn Marketing Labs certification course on “Content and Creative Design”, which is now available for free to all LinkedIn users. As you […]


News

Twitter Announces ‘Innovators’ Ad Agency Awards for 2022

June 20, 2022

Via: Social Media Today

Twitter has announced that it’s holding its ‘Innovators’ agency awards program once again in 2022, which celebrates best-in-class media planning and promotions among its global agency partners. Originally launched in 2019, Twitter’s Innovators Awards provide an opportunity to showcase the […]


Apps & Sites, Mobile Commerce

DoorDash adds review feature to mobile app

June 15, 2022

Via: Business of Apps

Popular food delivery app DoorDash is adding some new features that will give users more options to discover restaurants close to them. The company added written reviews to its app so users can check out what others thought of a […]