Tag: sales

November 27, 2017

When numbers dip, company leaders don’t need to make sweeping changes to get revenue climbing again. Sometimes, the smallest adjustments provide the biggest boosts to sales and marketing initiatives. According to industry surveys, most companies wish their sales arms performed […]

November 20, 2017

10 CEOs share sales and marketing alignment tips through Account-Based Marketing Sales and marketing alignment is one of the secrets to the success of any business. According to a recent study published by Celsius International, companies with sales and marketing […]

October 25, 2017

Clari, which develops software focusing on the opportunity-to-close, or OTC, process, plans to announce integrations with DocuSign, Clearslide and Xactly on Wednesday at Dreamforce 2017 in San Francisco. Clari’s artificial-intelligence-powered OTC platform already integrates Google and Microsoft email and calendar […]

January 31, 2017

A January 2017 survey of US internet users ages 18 and older by Fluent LLC found that over half of respondents said they make online purchases via their smartphones more often than on computers or tablets. But when asked whether […]

December 27, 2016

The way that customers pay businesses is constantly evolving. Instead of paying with paper, like cash and checks, businesses are expected to accept a variety of payment methods ranging from credit cards to digital payments. While these are meant to […]

December 19, 2016

At the beginning of October, Retail Next’s Shelley Kohan boldly predicted that “This year, with Christmas falling on a Sunday, most shoppers will want to cut short their shopping early on Saturday, December 24, leaving the day before, Friday, as […]

December 8, 2016

There has never been a more exciting time to be in sales! Over the past few decades there has been an explosion of scientific research on how our brains make choices and which factors influence what we decide to buy. […]

November 4, 2016

More than 70% of US internet users said their purchase decisions were influenced by coupons and discounts, according to a September 2016 survey from Bazaarvoice and CMO Council. Coupons and discounts influenced far more US internet users than any other […]

November 4, 2016

It’s official. We now use the Internet more on our mobiles and tablets than on our desktop. Independent web analytics company StatCounter has release its findings regarding internet usage worldwide — in October 2016 mobile and tablet devices accounted for […]

October 31, 2016

As it currently stands, the market for industrial supply is incredibly fragmented. There exists a plethora of companies operating in this space, supplying and distributing everything from hoses and pipes to screws and motors, serving customers big and small. This […]

October 28, 2016

With Halloween right around the corner, Pokémon Go will be celebrating the occasion with a global in-game event that brings with it increased Pokémon encounter rates, and a boatload of candy. From Oct 26 to Nov 1, Niantic will boost […]

October 14, 2016

B2B e-commerce operations don’t run on their own. When establishing B2B e-commerce, organizations need to create several new important roles—or risk failure.  Companies that are just beginning the e-commerce journey will also need to figure out how to balance in-house vs. […]

October 6, 2016

What tools do you have in your toolkit to help you find prospects? LinkedIn, Twitter, Facebook, an email subscription list, etc.? All of these are great, but wouldn’t it be good to automate the process, and bring in more targets? […]

September 23, 2016

A few lines of JavaScript on DeborahLippmann.com helped the nail polish manufacturer and online retailer upload content faster, generating spikes in engagement and sales. Having a website that looked just like that of his competitors wasn’t cutting it anymore for […]

September 16, 2016

Today’s customers rule their shopping experience. They research, browse, compare and purchase at any given moment and from every kind of device. This always-available digital connection has caused consumers to expect personalized experiences delivered by brands that understand their unique […]

August 3, 2016

According to AmeriCommerce, Facebook accounts for 60% of all social traffic driven to retail sites; however people don’t really log on to Facebook to make purchases. People go on Facebook to connect with others, so the real trick is figuring […]

July 21, 2016

For the first time ever, messaging app usage is surpassing social network usage, and the popularity of messaging apps doesn’t stop there. According to 2015 Forrester study, US and UK smartphone owners use an average of 24 apps per month […]

June 16, 2016

Online marketers have known for years that deep linking is a key strategy to get websites ranked and businesses noticed. However, the method is becoming more important than ever, as thousands of websites and apps are created daily, all competing […]

May 6, 2016

Those of you familiar with the latest email marketing stats will already know how important ‘mobile opens’ are. In fact, emails opened on smartphones and tablets make up over half of all emails opened over the last three years according […]

May 3, 2016

Landing pages are a vital conversion trigger within the Customer Journey. Typically, they are used within internet marketing campaigns that use Calls To Action, and are a core component of online advertising too. Indeed, Hubspot’s Marketing Benchmarks From 7,000 Businesses […]