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Tag: e-commerce


Advertising & Marketing, Technology

How to use predictive analytics to power up your email marketing

January 7, 2020

Via: Smart Insights

Using predictive analytics to power up email marketing is nothing new, but it is becoming increasingly popular these days – particularly for e-commerce businesses. The reason for this is that predictive analytics help companies make smarter and faster decisions. Check […]


News

The Ever-Changing Face of E-Commerce: 1995-2020

December 12, 2019

Via: Ecommerce Times

If anything is certain, it’s that e-commerce doesn’t look the same today as it did in 1995. A company called “eBay” burst onto the scene that year, and Jeff Bezos shipped Amazon’s first book order. That unleashed a flood of […]


Technology, Website design and optimization

3 metrics for measuring your e-commerce website’s persuasiveness

October 29, 2019

Via: Smart Insights

We all want to be persuasive, don’t we? To influence others, to get stuff done. Most of us readily use all the tactics in our toolkit: smiling, quickly building rapport, and, over time, earning all-important trust. Then we leverage this […]


Advertising & Marketing, Technology

Top advantages of using technology in the procurement process

June 18, 2019

Via: Smart Insights

When you use technology in your procurement process, it saves you a lot of time, which could improve e-commerce stores’ performance The procurement process is not simple and straightforward. It’s complicated. The manual procurement process is very labour-intensive, time-consuming, and […]


Advertising & Marketing, Technology

The Power of Influencer Marketing

April 5, 2019

Via: Ecommerce Times

Influencer marketing, which sprouted from the burgeoning social media sphere, is one of the fastest-growing ways to get a message out there. It uses the popularity of people dubbed “influencers,” who have many followers and a wide reach, to market […]


News

Augmented Reality and E-Commerce: Bridging the Physical-Digital Gap

March 8, 2019

Via: Ecommerce Times

I grew up thinking the Mall of America was an unbelievable epicenter of retail commerce. Touted as the biggest mall in the world — even equipped with an amusement park — the Minnesota complex boasted stores of all kinds: toys, […]


Advertising & Marketing, Technology, Website design and optimization

Build an intent-based SEO strategy for your e-commerce brand

March 6, 2019

Via: Smart Insights

I’ve heard this phrase countless times over in the e-commerce space, but it couldn’t be further from the truth. Nearly 43% of all e-commerce traffic is organic, while just 26% of traffic comes from ads. If you are focusing on […]


News

69% of e-commerce brands see voice ordering as an opportunity

February 25, 2019

Via: Smart Insights

The majority of e-commerce brands view voice ordering as an opportunity rather than a threat, suggesting that e-commerce companies should start to look at incorporating it into their future sales strategy. According to Feedvisor’s new survey, 43% of brands strongly […]


News

OceanX and the E-Commerce Subscription Wave

February 8, 2019

Via: Ecommerce Times

Until recently, becoming a subscription provider was a big and expensive task. To get into the game, a vendor needed to build a subscription business model right next to its traditional businesses, so to speak, which typically involved building an […]


Apps & Sites, Mobile Commerce

Key features putting e-commerce personalization at the top of the retail agenda

January 23, 2019

Via: Smart Insights

The growth in consumer demand for real-time personalization is at an all-time high. It’s a fact, customers are not only becoming more connected they are also becoming more informed, demanding and unpredictable. Given the wide range of options consumers have […]


Advertising & Marketing, Technology

The 4-Step Method for Developing Strong Product Content

October 25, 2018

Via: Ecommerce Times

Many brick-and-mortar shops have been expanding their business to the online realm. It’s no wonder why, considering global retail e-commerce sales are expected to reach US$4.5 trillion by 2021. However, brands making the move first need to consider the differences […]


News

7 Priceless E-Commerce Tips for Small Businesses

October 24, 2018

Via: Ecommerce Times

From big companies to small-town mom-and-pop shops to “mompreneurs” working from home, e-commerce is the key to keeping revenue streams flowing and businesses afloat. In fact, e-commerce is really the only way for you to ensure your business’ longevity these […]


Technology, Website design and optimization

Where Online Shopping Search Has Gone Wrong

October 17, 2018

Via: Ecommerce Times

While online shopping has exploded over the last decade and innovation around e-commerce has skyrocketed, there has been very little development around quality improvements in product search, navigation or discovery, notwithstanding the success of generic and open source search solutions, […]


Technology, Website design and optimization

6 Extraordinary E-commerce Web Design Trends To Implement In 2018

September 21, 2018

Via: Smart Insights

It is one of the most significant parts of the business world in today’s era. But, it is usually tough to predict the future of the e-commerce market But, still, experts have predicted recently that 2018 is going to be […]


Advertising & Marketing, Technology

7 strategies to increase your online revenue using ecommerce personalization

September 18, 2018

Via: Smart Insights

Many businesses are finding it difficult to overcome certain pain points when trying to improve their online customer experience. Issues such as high bounce rate, poor search click through, low average order value, high basket abandonment rate, low repeat visitor […]


News

E-Commerce Driving Need for More Warehouse Workers

September 4, 2018

Via: WSJ All things digital

Demand for warehouse workers is growing faster than the labor supply, and that could drive up costs for fulfillment center operations as digital commerce becomes a bigger force in retail sales. U.S. warehouses and distribution centers need an additional 452,000 […]


Advertising & Marketing, Technology

3 advanced strategies to boost your e-commerce store’s revenue

August 20, 2018

Via: Smart Insights

Powerful digital sales strategies to ensure you make the most of your e-commerce site’s traffic Research by Big Commerce shows 51% of people prefer shopping online and 95% shop online at least once a year. It is a trillion-dollar market. […]


Advertising & Marketing, Technology

“Alexa, What Will Be Your Impact On E-Commerce?”

March 30, 2018

Via: DigitalistMag

Technology: First we held it, then we wore it. And now? We don’t even need to touch it. Voice-activated technology is here, and it’s influencing every facet of our lives. Gone are the days of wishing that life came with […]


Advertising & Marketing, Technology

Is voice search the next big thing in E-commerce?

February 21, 2018

Via: Smart Insights

Originating from the smartphone trend of voice search, where Apple and Google introduced voice assistants on their smartphone operating systems, we now have voice interactions through the likes of Apple Siri, Google Assistant and Amazon Alexa/Echo. This seems to be […]


Advertising & Marketing, Technology

2018 Is The Year To Deploy B2B E-Commerce Before It’s Too Late

February 16, 2018

Via: DigitalistMag

Only half of manufacturers and brands currently have e-commerce websites. In today’s digital-centric world, what could possibly be the cause of this? E-commerce best practices have been well understood for over fifteen years, capital costs of e-commerce systems have come […]