Mobile Commerce, Mobile Marketing
April 23, 2019
Via: Get ElasticImagine a customer service experience where the business representative is always available, friendly and equipped to handle any inquiry you send their way. While this might seem too good to be true, today it’s a reality for many businesses. Chatbots […]
January 23, 2019
Via: Smart InsightsThe growth in consumer demand for real-time personalization is at an all-time high. It’s a fact, customers are not only becoming more connected they are also becoming more informed, demanding and unpredictable. Given the wide range of options consumers have […]
Advertising & Marketing, Technology
December 19, 2018
Via: Smart InsightsMarketing AI implies the art and science of personalized marketing in an age where creativity and simple data collection are not enough to drive your business forward Not long ago, the marketing process was seen as a human endeavor perfected […]
Advertising & Marketing, Technology
August 1, 2018
Via: CMSWireArtificial intelligence is already helping marketers succeed in a number of ways, from efficiently engaging website visitors via chatbots to conducting predictive analytics campaigns. But what about artificial intelligence and its relationship with content marketing in particular? We’ve asked some […]
Advertising & Marketing, Technology, Website design and optimization
July 30, 2018
Via: Searchenginewatch.comThe Internet changes rapidly, which means marketers and business leaders must hurry to change with it. While most Internet searches were once done on laptops and desktops, people are now using their smartphones with similar devices to conduct searches for […]
Advertising & Marketing, Technology
July 16, 2018
Via: Searchenginewatch.comArtificial Intelligence (AI) has blown up in the past few years and is quickly starting to take over the world of business marketing. From digital assistants like Alexa and Google Home to Siri and search algorithms, AI allows consumers to […]
Advertising & Marketing, Platforms, Technology
June 26, 2018
Via: Smart InsightsYou can add smarts to your experience in one of two main ways: either by adding human intelligence – and with it, a dose of empathy or by adding an automated form of intelligence ‘Work smarter, not harder’ has always […]
Advertising & Marketing, Technology
May 21, 2018
Via: Smart InsightsIn our infographic reviewing the applications of AI in marketing, we explore 15 different applications of Artificial Intelligence (AI) across the customer lifecycle from media buying to marketing automation and chatbots. It’s around a year now since we developed this […]
Advertising & Marketing, Technology
May 4, 2018
Via: CMSWireEveryone seems to want a piece of Artificial Intelligence (AI) to help improve their organizations and customer experiences. And why not? Gartner reported last week that global business value derived from AI is projected to total $1.2 trillion this year, […]
Advertising & Marketing, Technology
March 30, 2018
Via: DigitalistMagTechnology: First we held it, then we wore it. And now? We don’t even need to touch it. Voice-activated technology is here, and it’s influencing every facet of our lives. Gone are the days of wishing that life came with […]
Advertising & Marketing, Technology
February 2, 2018
Via: DigitalistMagArtificial intelligence is more than just a buzzword, and is now deeply embedded in our daily lives, whether we recognize it or not. Simply put, machines are learning how to assist us with the tasks that we’d usually have to […]
Advertising & Marketing, Technology
January 17, 2018
Via: Inc.comLast weeks Consumer Electronics Show (CES) highlighted 3 key technology trends which should be driving your business over the next 12 months: voice activation, virtual reality and artificial intelligence. The truth is that all business owners and entrepreneurs need to […]
Advertising & Marketing, Technology, Website design and optimization
January 2, 2018
Via: Searchenginewatch.comDid you know that by 2020 the digital universe will consist of 44 zettabytes of data (source: IDC), but that the human brain can only process the equivalent of 1 million gigabytes of memory? The explosion of big data has […]
Advertising & Marketing, Technology
December 29, 2017
Via: DigitalistMag2017 was an interesting year for small businesses, as there have been a variety of different software platforms and different forms converged through data infrastructure. Videoconferencing solutions and cloud-based management platforms are becoming more prominent. We’ve also seen the Internet […]
Advertising & Marketing, Technology
December 22, 2017
Via: DigitalistMagUnconscious imprinting from growing up a Gen-Xer during the original Star Wars years tells my generation that robots are futuristic. Except that is no longer so, and hasn’t been for a while now. One of the features that made robots […]
December 14, 2017
Via: Inc.comEvery year seems to have its business trends. Last year it was digital transformation. Before that, big data. This year, it’s artificial intelligence (AI). For small businesses, it can be hard to distinguish hype from reality. It can also be […]
Advertising & Marketing, Technology, Website design and optimization
November 3, 2017
Via: TheNextWebArtificial intelligence, augmented reality and virtual reality have all seen steady improvements during the last few years, which is opening up a host of options for designers. One of those options is searching for data. Use of voice searching is […]
Advertising & Marketing, Technology
October 23, 2017
Via: CMSWireThe customer experience model of today looks different than it did even five years ago, yet certain pillars of customer experience remain. With the introduction of any new tool for customer engagement, you must strive to make experiences more personal, […]
July 28, 2017
Via: DigitalistMagArtificial intelligence (AI) is quickly moving from science fiction to becoming part of our everyday reality. In a recent example, AI-enabled machines took on human beings in competitive poker matches, and the results were astonishing. In the U.S., an AI program called […]
July 6, 2017
Via: DigitalistMagInnovation in the business world is accelerating exponentially, with new disruptive technologies and trends emerging that are fundamentally changing how businesses and the global economy operate. To adapt, thrive, and innovate, we all need to be aware of these evolutionary […]