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Enhancing email marketing performance with artificial intelligence

December 19, 2018

Marketing AI implies the art and science of personalized marketing in an age where creativity and simple data collection are not enough to drive your business forward

Not long ago, the marketing process was seen as a human endeavor perfected through several cases of trial and error. The idea of automation streamlining the marketing process looked like science fiction. But with the dawn of the Digital Age, new technologies are transforming the marketing landscape. One such technology is Artificial Intelligence (AI).

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