June 20, 2017
Via: DigitalistMagNinety percent of CEOs believe the digital economy will have a major impact on their industry, but only 25% have a digitalization plan in place, according to SAP research. Most global supply chains are unequipped to cope with the world […]
Advertising & Marketing, Technology
May 18, 2017
Via: DigitalistMagWe spend a lot of time talking about the importance of the customer experience to build relationships between our customers and our brand. The goal is to establish an ongoing relationship which feels mutually rewarding to both parties. To be […]
May 8, 2017
Via: Brian SolisCustomer experience (CX) is the new black and it is, for all intents and purposes, the catalyst for accelerated and purposeful digital transformation. Often in my research however, I find that customer experience is relegated to enterprise-first approaches to improving […]
May 4, 2017
Via: DigitalistMagIt’s far from front page news to say the world is changing, and changing at a never observed and further increasing speed. According to Ray Kurzweil, a known futurist and founder of Singularity University, the “future will be far more surprising […]
May 2, 2017
Via: Brian SolisThe future of commerce is already unfolding. Even though everyone says, “yes we know the world is changing,” I don’t believe that executives have shifted their thinking or belief system to change how they make decisions to compete differently. The […]
April 24, 2017
Via: DigitalistMagFor small to medium-sized businesses, investments in technology need to be justified by clearly understanding the expected advantages. However, in an ever-shifting world where technology changes on a daily basis, figuring out which tools will offer the greatest benefits can be […]
April 1, 2017
Via: DigitalistMagAs many consumers know, online shopping platforms like Amazon can be valuable time savers. When an old item wears out or a shopper needs to get her hands on a new product, ordering on Amazon can save the trouble of […]
March 23, 2017
Via: DigitalistMagIf you think of Under Armour as just a sports apparel company, think again. Starting in 2013, Under Armour acquired MapMyFitness, followed by the addition of EndoMondo and MyFitnessPal and the launch of UA Record, making Under Armour Connected Fitness […]
September 20, 2016
Via: DigitalistMagOne of the surprising things that came out of a recent survey IDC did in partnership with SAP was the front-office emphasis of digital transformation (DX) in the banking industry. Thirty-nine percent of the 500 respondents we quizzed said DX […]
Advertising & Marketing, Technology
September 2, 2016
Via: CMSWireDigital transformation has broad and deep roots, spanning strategy and technology to offer customers better experiences. It centers on the simple ideas of providing enhanced customer experience by building more customer-centric organizations. But achieving true mastery of digital customer experience […]
May 27, 2016
Via: itCuratedimage credits: synapticon.com Mobile networked computers were a key breakthrough for making smart machines. Big Data allows machines and computers to store information and analyze complex patterns. Cloud computing offers broad access to information and more storage. These computerized machines are […]
May 4, 2016
Via: itCuratedThe lure of technology is its promise to make everything in our lives better. But for small and midsize businesses, digital adoption can be a double-edged sword. Customers expect ease and convenience, and employees wish they had the most useful […]
April 27, 2016
Via: itCuratedDigital technology has changed nearly everything we know about the world. Mobile devices have liberated us from our desks. Organizations, people, and devices are more intertwined. Infrastructure, software, and services are easier to deploy, scale, and host. And the shrinking […]
March 17, 2016
Via: itCuratedIt seems we read daily about the increasing role and importance of information, data analysis, and data security on politics, national security, and global economies. More data is being generated than ever before, and successful companies are investing in business […]
December 17, 2015
Via: itCuratedThe mobile craze has taken the world by storm. Businesses are optimizing their websites for mobile, and consumers are using their hand held gadgets to learn more about—and make purchases from—their new favorite brands. Entrepreneurs looking to cash in on […]
Advertising & Marketing, Technology
December 3, 2015
Via: itCuratedWhenever a new technology is introduced, a new practice emerges, or research changes thought leadership, people often look at the information like it’s a blueprint. The veritable “Word of God.” The reality is that many emerging trends may not apply […]
November 9, 2015
Via: itCuratedDigital transformation continues to be a priority among companies. And while many are making strides on specific fronts there are still clear hurdles, including: consensus-building, prioritization, cross-functional collaboration, and lack of expertise. But, it’s clear, progress is inevitable. Innovation in […]
Advertising & Marketing, Technology
October 2, 2015
Via: itCuratedThe September issue of Harvard Business Review features a cover story on design thinking’s coming of age. We have been applying design thinking within SAP for the past 10 years, and I’ve witnessed the growth of this human-centered approach to […]
September 1, 2015
Via: itCuratedThe pace of digital innovation and transformation is increasing. Entire markets, including transportation, logistics and e-commerce, are being disrupted and reinvented everywhere, and each new innovation multiplies the potential for more. Digital disruptors are not only changing targeted, they’re also […]