Mobile Commerce, Mobile Marketing
November 14, 2022
Via: Practical EcommerceFrom its origin as a music app for dance videos, TikTok has become a leading social platform for creators and influencers. For merchants, TikTok is also a place to connect with an audience, learn from experts via short-form videos, and […]
May 24, 2022
Via: Social Media TodayCreators are the new currency for social media networks, with every platform now working to sweeten its deal in order to keep the top creative talent posting to their apps, and keep their fans coming back to check in on […]
Mobile Commerce, Mobile Marketing
January 21, 2022
Via: Business of AppsInstagram is currently testing a new Subscription option for creators on the app with a handful of select creators. The option provides a new opportunity for monetisation for users who regularly share custom content and may be seen as an […]
November 16, 2021
Via: Social Media TodayAfter rolling them out to selected creators over the past few months, Instagram is now making its badges in Instagram Live broadcasts available to all eligible profiles in the US. As you can see in the second image above, Instagram’s […]
Mobile Commerce, Mobile Marketing
November 11, 2021
Via: Social Media TodayTikTok’s adding another option to facilitate more brand/creator partnerships with the launch of a new ‘Creative Exchange’ platform which will enable brands to pitch a campaign brief, which creators can then respond to and arrange sponsored content deals. As explained […]
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