December 13, 2023
Via: Social Media TodayInstagram’s adding some new elements to its inbox Notes feature, with video notes, as well as new engagement options, designed to help drive more spontaneous interaction in the app. First off, there’s video Notes. Now, when creating a Notes in […]
December 11, 2023
Via: B2B News NetworkSuppose you have any plans for uploading your very first YouTube video or just want to add a more personal touch to your existing content and channel. In that case, you need to know how to make YouTube videos stand […]
December 8, 2023
Via: Social Media TodayGood news with EU social media fans, with Threads looking set for a December 14th launch in the region, just in time to capitalize on holiday engagement. As reported by The Verge, EU Instagram users can now access a countdown […]
December 7, 2023
Via: Social Media TodayX is making a push to win over advertisers in the holiday season, by promoting its opportunities in “Q5”, which covers the post-Christmas to mid-January period. As explained by X: “During [Q5], we see reduced CPMs and cost-per-conversion as consumers […]
December 1, 2023
Via: Business of AppsWhile social media is not playing a dominant role in online shopping in Western markets (yet), a new study shows that it has caught on in the UAE. Let’s explore. Social media usage According to the RetailX Middle East Ecommerce […]
November 21, 2023
Via: Marketing DiveOur phones are filled with mobile apps that help us do anything from ordering lunch to managing finances or tracking our heart rate. Apps provide convenience and generate engagement that other channels can’t deliver − and with 485,000 mobile apps […]
November 17, 2023
Via: Marketing DiveTikTok’s usage rate has flattened among Gen Z users still in their teens, but it is still ahead of its rivals, according to data from Forrester’s 2023 Youth Survey. However, nearly a third of teens now use Reels at least […]
November 15, 2023
Via: Retail DivePottery Barn’s new app stands alongside its Pottery Barn Kids and Pottery Barn Teen apps currently on iOS, which it unveiled in January. The two apps offer similar services, including creating registries, viewing items in virtual rooms and paying for […]
November 14, 2023
Via: Social Media TodayYouTube is the latest platform to implement labels on AI-generated content, with the video leader looking to get ahead of the expected generative AI wave with new tagging requirements for creators. As explained by YouTube: “Over the coming months, we’ll […]
November 10, 2023
Via: Social Media TodayInstagram continues to lean into more private sharing, with a series of new updates in testing that will provide more ways for users to interact in smaller groups. First off, Instagram’s testing new ways to respond to inbox Notes, with […]
November 9, 2023
Via: Retail DiveIn addition to handbags, Real Authentication also authenticates clothing, jewelry, eyewear, watches and shoes, according to its website. TikTok’s partnership with Real Authentication comes after the U.S. launch of TikTok Shop in September. With the e-commerce hub, TikTok merchants customize […]
November 8, 2023
Via: Business of AppsTikTok‘s $1 billion creator fund will close on December 16, 2023, according to the company’s announcement. What’s happening and where should existing creators move? Creativity Program As of mid-December, the Creator Fund won’t be available in the United States, United […]
November 6, 2023
Via: Social Media TodayYouTube’s taking its next steps into generative AI, with a new test of topic summaries for comments, providing an alternative means to engage with viewers on different subjects, as well as its own conversational AI tool, which will enable you […]
November 3, 2023
Via: Business of AppsSeveral tech industry organisations, including NetChoice and Chamber of Progress, have expressed their concerns to the Supreme Court regarding the potential consequences for free iOS apps if mobile app developers are compelled to incorporate in-app links to alternative payment platforms. […]
October 31, 2023
Via: Business of AppsIn response to the evolving European regulatory landscape, Facebook and Instagram are set to launch a new subscription service tailored to users in the European Union (EU), European Economic Area (EEA), and Switzerland. This move comes as part of criticism […]
October 27, 2023
Via: Social Media TodayAs promised by Elon Musk, X has now released two new tiers for its X Premium subscription offering, as it works to get more people paying to use the app. The new tiers will supplement the current X Premium package, […]
October 26, 2023
Via: CMSWireHubSpot, which sells marketing and sales software, and TikTok have announced a new partnership aimed at improving community-based customer acquisition for B2B brands. This collaboration marks the first CRM partnership for TikTok in the realm of lead generation, according to […]
October 17, 2023
Via: Social Media TodayWhile TikTok is largely dominated by younger users, many older groups are now active in the app, while parents, both old and young, also use TikTok to connect with relatable content and communities, in order to share their experiences and […]
October 17, 2023
Via: Retail DiveSo far, TalkShopLive has grown its roster of retail partners, including Walmart, Target and Best Buy. Last December, Best Buy offered an in-store pickup option for shoppers who bought items through the platform. The retailer enlisted TikTok influencer Noah Schnacky […]
October 16, 2023
Via: Social Media TodayYouTube’s launching a new “Spotlight Moments” ad option, which will enable advertisers to place their promotions within the most popular content around certain themes, like, for example, Halloween, the NBA playoffs, The Oscars, etc. As explained by YouTube: “YouTube connects […]