Tag: forecast


Sales Forecasting: How Algorithms Are Putting An End To Guessing

December 28, 2016

Via: DigitalistMag

Alan Greenspan, former head of America’s Federal Reserve, once famously confessed: “We really can’t forecast all that well, and yet we pretend that we can.” If the world’s top economists can’t get it right, then it’s hardly surprising that forecasting […]


Windows 10 Enterprise Adoption Will Soar By 2017, Gartner Finds

November 24, 2015

Via: itCurated

Gartner is predicting the swift and broad enterprise adoption of Microsoft’s Windows 10 operating system, thanks in part to pent-up demand for tablets. This is following similar patterns by Windows XP and Windows 7. Microsoft’s launch of its latest operating […]

Mobile Marketing

How to Win Customer Trust This Holiday Season

October 30, 2015

Via: itCurated

One of the “Big 4 Accounting Firms,” Deloitte, projects record online sales this year in a recent press release: Additionally, Deloitte forecasts an 8.5 to 9 percent increase in non-store sales in the online and mail order channels during the 2015 […]

Advertising & Marketing, Technology

What Technologies Are Most Important to Marketers?

October 1, 2015

Via: itCurated

Technologies that facilitate content marketing will continue to be the most important marketing technology for US B2B marketers, according to a September 2015 Spear Marketing Group survey. But will other currently valued marketing technologies hold relevance, or are new categories […]

Mobile Commerce

Mobile to Be Big Sales Driver for Holiday Shopping 2015

August 19, 2015

Via: itCurated

Mobile played a vital role in the 2014 holiday season, and it will continue to be a key marketing channel for marketers for the 2015 holidays as well. Chris Mason, co-founder and CEO of Branding Brand, spoke with eMarketer’s Rimma […]

E-payment & Security, Mobile Commerce

Article: Millennials Embrace Mobile Banking

August 18, 2015

Via: itCurated

Millennials are adopting mobile banking at a much higher rate than their parents and grandparents. According to eMarketer’s latest US mobile phone banking usage forecast, nearly 59% of 18-to-34-year-old mobile phone users in the country will access their bank, credit […]

Mobile Marketing

Instagram Mobile Ad Revenues to Reach $2.81 Billion Worldwide in 2017

August 12, 2015

Via: itCurated

Instagram will bring in $595 million in mobile ad revenues worldwide this year, according to eMarketer’s first-ever forecast of how much advertisers will spend on the social network. We expect to see rapid growth in Instagram’s ad revenues this year […]