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Tag: content strategies


Mobile Commerce, Mobile Marketing

Social Media Content Strategies: Leveraging TikTok and Instagram Reels

October 3, 2023

Via: CMSWire

In today’s rapidly evolving digital landscape, where attention spans are diminishing, platforms such as Instagram Reels and TikTok are revolutionizing how businesses communicate, captivate and flourish. Gone are the days when social media for enterprises was confined to LinkedIn updates […]


Advertising & Marketing, Technology

The 5 Biggest Failed Marketing Trends of 2017 (and What’s Hot for 2018)

December 20, 2017

Via: Inc.com

Every year, we read about what promises to be the hottest marketing ideas that belong in our content strategies. And–don’t get me wrong–it’s important to try new things in order to keep our branded content fresh–it’s a big part of […]


Advertising & Marketing

Crank Up Your Content Marketing by Identifying These 6 Gaps

February 24, 2015

Via: itCurated

I had the pleasure of doing a webinar yesterday as part of Instant E-Training’s Content Marketing Virtual Summit. You can still register for free, watch the recordings, and download the ebooks and presentations. My specific topic is on a strategy […]