The AI-driven ChatGPT chatbot has been causing leaders across industries to take notice of what many believe to be the most humanlike AI chat interface developed to date. With a chatbot that is capable of producing content and conversations that are extremely humanlike, there are implications that are far-reaching, with potential applications in marketing, sales, customer service, search and content production.
The Marketing and Customer Service Implications of ChatGPT
ChatGPT is a natural language processing (NLP) technology developed by OpenAI that allows users to have conversational interactions with a machine. This technology has the potential to be used for marketing in a variety of ways.