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B2B ecommerce: start with a plan

When your organization is venturing into new and uncharted ecommerce territory, it’s nice to have some guidance or insights into what to expect and more importantly what NOT to do. Thanks to her years of experience and learnings implementing several B2B ecommerce websites, Carla Gonzales is our beacon of digital hope. As Ecommerce Business Manager at Würth Louis & Company, she brings plenty of insight and experience to share.

For the most part, businesses today have at minimum a website with their logo, about us section and contact information.

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