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6 Email Marketing Mistakes to Avoid in 2022

March 14, 2022

Via: CMSWire

Email marketing is one of the most personal forms of digital marketing. In the wise words of Henry Ebarb, CEO and co-founder of Eightfold, “Getting access to someone’s contact information is about as close of a touch point as you can get to your customer.”

When users opt in, your organization interacts with them on a deeper level. Email makes it easier to gain trust, build loyalty and, most importantly, keep a steady flow of patient appointments.

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