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Tag: mobile app


Advertising & Marketing, Technology

Publishers eye Facebook as YouTube rival

October 16, 2015

Via: itCurated

Facebook is moving into YouTube’s turf, and that could be good for video publishers. Facebook announced earlier this week that it’s testing a new video section on its mobile app, which would allow users to find and watch videos much as they already do on YouTube. The […]


Mobile Marketing

Twitter Releases Guidelines on Tweet Copy Best Practices for Promoted Tweets

September 30, 2015

Via: itCurated

As part of their ongoing efforts to promote more advertising on the platform, Twitter has released a new blog post outlining some best practices for tweet copy in promoted tweets. And while the focus of their advice is on one […]


News

How AmerisourceBergen Built its Mobile App Strategy

February 26, 2015

Via: itCurated

AmerisourceBergen (NYSE: ABC) is a company committed to innovation. And that commitment has enabled them to maintain their position as a top global healthcare solutions provider offering value to everyone along the healthcare supply chain. Today, it boasts 26 distribution […]


Mobile Marketing

7 Strategies That Are Transforming Mobile Apps

February 24, 2015

Via: itCurated

Just as every company is now a publisher (or should be) if they wish to have an effective digital strategy, I believe the next phase of growth will be that marketing departments of every company need to be involved in […]