Tag: e-commerce

June 23, 2022

Twitter’s partnership with Shopify, whose customer base last year grew from 1.7 million to more than 2 million merchants, gives marketers another tool to support their e-commerce efforts. Those marketers include online merchants, newer digitally native brands or more traditional […]

June 22, 2022

The recent global healthcare crisis has prompted numerous businesses in the U.S. and abroad to reassess the classic business models or face their own demise. Digital technologies are now improving most industries around the world, and companies everywhere are boosting […]

May 20, 2022

Online stores are among the few businesses that have thrived during the COVID-19 pandemic, because people across the globe were forced to live, work and shop remotely. However, life is finally returning to normal—and so are shopping habits. While online […]

April 28, 2022

Digital payments pioneer PayPal once again cut back its growth goals for this year, and beyond, when it reported first-quarter earnings Wednesday. The San Jose-based company told analysts on the earnings conference call that the macroeconomic environment, including inflation, the […]

April 5, 2022

According to Reuters, U.S. consumer spending on e-commerce is estimated to reach a record $1 trillion in 2022, as a result of the switch to online shopping brought on by the COVID-19 pandemic. New research by Adobe Analytics shows that […]

March 9, 2022

Digital retailers are ramping up their social media advertising budgets to pitch products where shoppers gather socially. But brands need to employ automation strategies to replace traditional manual steps and add multi-platform approaches to remain successful, according to a report […]

February 28, 2022

More than two years have passed since the beginning of the COVID-19 pandemic that disrupted the lives of people everywhere. This healthcare crisis changed not only the way people live, work, and have fun, it also altered consumer behavior, forever […]

February 8, 2022

If you’re searching for the opportunity to bounce back from the pandemic and get your brand out there, social media is the name of the game. Two social media giants have seen usage spike significantly. Instagram is a well-established platform […]

February 2, 2022

In a one-two punch to its status as a major global digital payments processor, PayPal delivered disappointing fourth-quarter results Tuesday and a dimmer outlook for new customer and revenue growth this year. The San Jose, California-based company reported fourth-quarter profits […]

January 11, 2022

When things are running smoothly, all eyes are generally on eking additional efficiency, throughput and profitability out of those operations. For example, not long ago many retailers were focused on optimizing their supply chains, squeezing more out of interconnected networks […]