January 31, 2023
Via: CMSWireIt’s an interesting response when I ask buyer personas what vendor content they seek. The initial reaction is a major eye roll followed by a big sigh. It doesn’t matter if the industry is real estate, banking, manufacturing, higher education […]
Advertising & Marketing, Technology
December 8, 2021
Via: CMSWire“Create relevant, engaging digital content,” they said. “It’ll be easy,” they said. And then the world of content marketing and content strategy exploded. As the drive to create content at scale and serve it across multiple platforms in a contextually […]
Advertising & Marketing, Technology
March 30, 2021
Via: CMSWireNo one’s going to say there aren’t enough acronyms to describe software that produces, manages and publishes content. Let’s see, we’ve got, WCM, WEM, CMS, DXP, Agile CMS and CSPs. And now it looks like there may be a new […]
April 23, 2024
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March 29, 2024
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