January 22, 2024
Via: Social Media TodayLinkedIn has announced that it’s removing Lookalike Audiences as an ad targeting option, which could change the way that you look to reach your target audience in the app. LinkedIn’s Lookalike Audience option enables you to input a list of […]
Mobile Commerce, Mobile Marketing
February 27, 2023
Via: Social Media TodayYou now have more ways to target your ads on LinkedIn, with the platform adding a range of new Service interest attributes, and over 120 new Product interest options, to help refine your audience targeting. As per LinkedIn: “With 90K+ […]
Mobile Commerce, Mobile Marketing
December 7, 2022
Via: Social Media TodayThis could be a very handy option for social media managers – Meta is currently rolling out the capacity to run ads on Facebook and Instagram that target your Instagram followers. As you can see in this image, shared by […]
March 10, 2021
Via: SearchenginewatchFollowing the passage of landmark consumer privacy laws, Google officially announced its intention to phase out third-party cookies on Chrome browsers by next year. This is certainly a victory for the conscious consumer wary of selling data to advertisers, but […]
April 23, 2024
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March 29, 2024