Pinterest has shared some new tips on how to optimize your product feed in the app, in order to improve the performance of your Pin listings, and create a more responsive in-app presence.
Which applies to both newcomers to the app and established brands, who can refresh their feed to maximize engagement.
As explained by Pinterest:
“Your product feed (also known as a data feed, data source or product catalogue) powers important lower funnel tools such as product Pins and shopping ads. Its data informs how our system recommends your content across Pinterest and which people see your Pins. It also impacts how your brand appears on the platform, with important information such as product description and images on the actual Pins.”
