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Long-form content is a hotly debated topic among digital marketers. Many believe long-form content has a dramatic impact on SEO, while others can’t seem to justify the costs of producing thousands upon thousands of words worth of content on a regular basis.
With this debate in mind, we’ve turned to content marketing experts to learn what long-form content is, whether it’s beneficial for most organizations, and how marketing teams can use long-form content effectively.
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