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Meta Publishes New Guide to Using AI in Marketing for Holiday Campaigns

September 7, 2023

Meta has published a new guide to its various automation and generative AI ad tools in order to help marketers prepare for the upcoming holiday season.

The 16-page guide covers all of Meta’s evolving AI ad tools, including its Advantage+ suite of products, and its new AI creation elements, which it’s developing in its AI sandbox platform.

It’s a handy explainer, which could help to get you thinking about how AI tools can optimize your Facebook and Instagram ads approach. You can download the full guide here, but in this post, we’ll take a look at some of the key notes.

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