Apple has released two new short-form ads explaining ways it protects user data using Face ID and Apple Pay.
Apple’s Face ID launched alongside the iPhone X and allows users to unlock their iPhone and perform a variety of other actions — such as making contactless payments — merely by looking at the front-facing camera.
The new Face ID Data ad is short — only fourteen seconds — but serves to inform users that Face ID data is stored on-device rather than being uploaded to the cloud.
