Reviewing successful digital marketing campaigns can generate ideas for your own brand.
Here is a list of outstanding digital marketing campaigns from established companies in 2022. The campaigns feature iconic products, menu hacks, actions for social good, inspirational stories, and more.
Oscar Mayer – Bologna Mask
Oscar Mayer partnered with Korean beauty experts Seoul Mamas to create a facial mask inspired by its bologna. Utilizing the iconic shape of the bologna and its packaging, the mask, through multichannel posts, ingeniously capitalized on an entire generation who grew up eating and playing with bologna slices. The results were a quick, visual gag, ideal for social media.
