Top

CFPB seeks to improve credit card transparency

Audi tests personalized QR codes in streaming ads

Payable Domains Let Online Sellers Ditch the Cart

Walmart shuts the door on e-commerce-only stores

Pinterest Now up to 450 Million Active Users, Posts Solid Numbers in Latest Performance Report...

Tag: purchase path

Micro-Moments and Search

Analytics & Data

Micro-Moments and Search

June 25, 2015

Via: itCurated

Micro-moments, a concept recently introduced by Google, are high-intent short bursts of activity when consumers turn to their mobile devices to quickly access information (i.e., watch a “how-to” video) or take action (i.e., find the nearest Starbucks). Marketers must learn […]