Top

LinkedIn emphasizes the power of networking in global push

10 Potential Data Privacy Pitfalls for Marketers

Costco, Walmart join Biden administration’s supply chain data exchange

It’s Time to Recognize Your Marketing Is Not a Gumball Machine

Master the Move from Universal Analytics to Google Analytics 4

Tag: automated campaigns

Advertising & Marketing, Technology

Google Ads Q&A: Budget, Keywords, Search Network

January 18, 2023

Via: Practical Ecommerce

I receive many questions from advertisers on how to optimize Google Ads campaigns. Here are the most frequent, with my responses. ‘Should we increase our budget?’ Generally, consider increasing your spend for campaigns “Limited by budget” or for new initiatives […]