We, as an industry, need to retire our obsession with “real-time,” “near real-time,” “speed-of-thought” and every other time-specific type of analytics.
The demand for accurate, real-time data analysis spawned a feeding frenzy of analytics product design and shaped the entire market. Yet the evolution of analytics technology and the acceptance of “good-enough” analytics as being more than good enough turned the time element from an issue, to table stakes.
