This is good news for YouTube creators.
Last June, YouTube previewed its coming A/B thumbnail testing option, which will provide another means to help creators optimize their content performance.
As demonstrated in the clip, YouTube’s thumbnail testing option will enable creators to upload three thumbnail variations for each video, then run them in a comparative test for up to two weeks. From there, you’ll be able to choose the best-performing attention-grabber, which could be another way to improve video engagement.
