Snapchat’s adding more music to its Sounds Library, as it looks to tap into the popularity of audio elements, which have seen a big rise on the back of the TikTok shift.
And there are a lot of new audio opportunities coming – as per Snap:
“Today, we’re thrilled to announce that the Sounds Library is expanding with Snapchat’s new music licensing deals with UnitedMasters (US), BUMA/STEMRA (Netherlands), SUISA Digital Licensing AG, which includes the repertoire of SUISA (Switzerland), AKKA/LAA (Latvia), Albautor (Albania), Armauthor (Armenia), Autodia (Greece), COMP (Pakistan), EAÜ (Estonia), GCA (Georgia), LATGA (Lithuania), SOZA (Slovakia), Abramus Digital (Brazil), Soundreef (Italy), and multiple direct-licensing publishers.”
