LinkedIn has shared a new technical overview of its efforts to combat viral spam in the app, which also provides some interesting notes on how its feed algorithm works, and how content gains traction in the app.
Which could help in your strategic planning – or at the least, it’ll help you understand the factors that weigh into LinkedIn’s algorithmic flow, which ultimately dictates post reach.
First off, LinkedIn notes that its platform is not designed to maximize the reach of popular posts the way that other social apps are:
