Top
image credit: Unsplash

Google Launches New AI Tools to Enhance Search Ad Performance

February 28, 2023

Via: CMSWire

Google has unveiled new AI-enabled tools, including automatically created assets and customer acquisition objectives — to help advertisers create more meaningful and beneficial ads.

Generate Additional Advertising Assets

Delivering the optimal ad to the right person at the right time with relevant headlines and descriptions can be challenging, often requiring access to a range of creative assets — and in response, Google has unveiled automatically created assets.

Initially unveiled last year during its Google Marketing Live event — the feature is now available in beta to English-speaking advertisers.

Read More on CMSWire