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Tag: Kimberly Ruthenbeck

Salesforce pumps up its anticipatory marketing with new Predictive Decisions

Advertising & Marketing

Salesforce pumps up its anticipatory marketing with new Predictive Decisions

March 5, 2015

Via: itCurated

It’s no longer just about what the customer does. It’s becoming more about what the customer wants to do … next. That’s the idea behind Predictive Decisions, the new level of pre-emptive customer satisfaction launched today on Salesforce’s Marketing Cloud. […]