October 24, 2022
Via: B2B News NetworkFor years, companies have been able to track their users’ website and app activity across other companies’ apps and websites, using the resulting data for advertising purposes or for sharing with data brokers. Last year, Apple launched a highly anticipated […]
Apps & Sites, Mobile Commerce, News
March 25, 2022
Via: Marketing DiveSKAN, also known as StoreKit Ad Network or SKAdNetwork, is Apple’s privacy-centric API that helps ad networks and advertisers measure ad activity like impressions, clicks and app installs on an aggregated level. The tech company’s ATT framework moves last year […]
Mobile Commerce, Mobile Marketing
September 23, 2021
Via: Marketing DiveE-commerce companies are paying higher prices for digital advertising after Apple’s privacy update made it harder to track iPhone users and target them with relevant marketing. The rising costs of mobile ads will push online retailers again to find ways […]
Mobile Commerce, Mobile Marketing
April 22, 2021
Via: Marketing DiveApple previously stated the IDFA changes would go into effect in early spring, but this week’s announcement sets a firmer deadline for developers to ensure their apps are privacy-compliant. The implementation of IDFA was initially supposed to take place last […]
December 13, 2019
Via: Apple InsiderJust as the carrier previously teased in November, AT&T launched its genuine 5G network in the United States on Friday. The initial wave, consisting of ten markets, is said to provide 5G coverage to “millions of consumers and businesses,” with […]
November 5, 2019
Via: Apple InsiderThe settlement will be placed in holdings to partial refunds for current and past customers who saw data speeds throttled after hitting an unadvertised data cap, reports Reuters. Specifically, the settlement applies to subscribers who committed to unlimited plans prior […]
May 17, 2019
Via: The VergeLast month, Verizon and AT&T made official something you’ve probably been aware of for a while: American smartphone owners are upgrading a lot less than they used to. In fact, they’re hitting record lows at the two biggest US carriers, […]
November 26, 2018
Via: Apple InsiderThe US Supreme Court will today hear arguments in the case of Apple v Pepper, which maintains that the company has deliberately created a monopoly with the App Store. The claim is that Apple has then also used this monopoly […]
October 10, 2016
Via: NYTimes TechAT&T Inc. said on Sunday that it would stop exchanging Samsung Electronics’s Galaxy Note 7 phones after reports of fires in the replacement devices. “Based on recent reports, we’re no longer exchanging new Note 7s at this time, pending further […]
July 31, 2015
Via: itCuratedWe have just seen quarterly earnings reports from AT&T and Verizon, and they continue to grow at a healthy pace. Sprint and T-Mobile also have started to grow once again. However, the larger wireless marketplace is splitting into smaller segments. […]