On Feb. 10, 2022, Piano, a Philadelphia-based digital experience platform, announced the acquisition of SocialFlow, a media-focused social distribution and marketing platform headquartered in New York City.
The integration of SocialFlow into Piano’s platform will enable social media teams to improve interactions across numerous accounts, as well as acquire a better understanding of how content drives revenue, company officials said in the press release. SocialFlow also allows the management of organic posting across platforms, the management of sponsored social media initiatives and the collection of analytics on user clicks.
