Mobile Commerce, Mobile Marketing
February 28, 2024
Social Media TodayTikTok continues to expand its in-stream shopping push, in the hopes of evolving usage behavior, with its new option to make any object in any video “shoppable” now in live testing for some users. As you can see in this […]
February 28, 2024
EcommerceBytesOne of the Postal Service’s biggest fans says he’s encountering a big problem with Priority Mail Flat Rate packages. We don’t know the root cause of the problem, but if he’s experiencing the issue, it’s possible others are as well. […]
February 27, 2024
Social Media TodayLinkedIn has unveiled some new AI-powered elements for its Recruiter HR platform, including conversational prompts to help build recruiting projects, improved recruitment process tracking, and AI recommendations for titles and skills in job ads. First off, LinkedIn’s adding AI-assisted elements […]
February 27, 2024
Social Media TodayThe fallout from TikTok’s failure to reach a new licensing agreement with Universal Music continues, with Universal now pushing to have all tracks on which its artists have even contributed pulled from the app. As reported by BBC, after TikTok […]
February 27, 2024
Social Media TodayYeah, I’m not certain that X’s “video first” strategy is going to work out, based on Twitter’s past efforts along the exact same lines. Last month, X outlined its new video content approach, declaring that video would be its main […]
Advertising & Marketing, Technology
February 26, 2024
Practical EcommerceGmail and Yahoo are adding new requirements this year for email senders in an effort to reduce unwanted messages. For recipients, it’s a blessing. For ecommerce businesses, a critical marketing channel may be in jeopardy. To assess the impact, we […]
February 26, 2024
CMSWireRobotic Process Automation (RPA) is a technology with the potential to redefine the way businesses interact with their customers, shaping the future of customer interactions. At its core, RPA provides unparalleled efficiency and accuracy, automating routine tasks to free up […]
E-payment & Security, Technology
February 23, 2024
Payments DiveMountain View, California-based Google launched the first version of Google Wallet in 2011, according to tech news site Mashable. It then merged its wallet with an Android payment service in 2018 to create the current version of the Google Pay […]
E-payment & Security, Technology
February 23, 2024
Payments DiveThe Philadelphia Fed survey offered some demographic insights about the BNPL user base. More than a third of BNPL users (37.8%) were either Black or Hispanic in Q4 2023, down from 40% in Q4 2022. Less than half (48.5%) of […]
February 22, 2024
Social Media TodayLinkedIn has published a new guide to privacy-first marketing approaches for B2B brands, which outlines the steps that businesses should be looking to take to prepare for the next stage of digital campaign performance tracking. And with digital tracking cookies […]
Advertising & Marketing, Technology
February 21, 2024
Social Media TodayYouTube’s updating the way that it displays how much revenue your videos are earning in the app, with new listings in the YouTube Studio app that’ll show you your top-earning videos in each category, including separate tabs for Shorts, VODs, […]
February 21, 2024
Social Media TodayEvery time this comes up it seems like a misinterpretation of web usage data, but money, and pressure from influential publishers, still clearly has a strong hold on political policy. This week, Indonesian President Joko Widodo has announced that he […]
February 20, 2024
Social Media TodayWith YouTube marking a new milestone in connected TV viewing (i.e. people watching YouTube on their home TV set), the platform’s taking the opportunity to launch a new channel page layout for TV, which will provide another way for creators […]
February 20, 2024
Social Media TodayEU officials are wasting no time enacting their new powers under the Digital Services Act (DSA), with the European Commission announcing a new investigation into whether TikTok is currently in violation of DSA rules in relation to the protection of […]
February 20, 2024
Social Media TodayCould LinkedIn groups be making a comeback? I mean, probably not. Long gone are the Halcyon days of robust LinkedIn groups, most of which have since been overrun by spammers and scammers looking to get attention at all costs, which […]
Mobile Commerce, Mobile Marketing
February 19, 2024
Social Media TodayLooking to make TikTok a bigger focus within your digital marketing approach? This will help. TikTok has published a new 34-page guide on TikTok marketing strategy, which it claims will provide “a roadmap to creative success, highlighting the solutions to […]
February 19, 2024
Social Media TodayIs Reddit’s data actually worth $60 million per year? That’s reportedly how much an as-yet-unnamed AI development company has paid to gain exclusive access to Reddit’s full data set, which will see said AI company incorporate Reddit user responses into […]
February 19, 2024
Practical EcommerceThis time last year, eBay was hiring to bolster its Web3 team to support its NFT marketplace in the UK called KnownOrigin, according to CoinDesk. One year later, KnownOrigin employees were part of eBay’s mass layoffs that saw a 9% […]
Advertising & Marketing, Technology
February 16, 2024
CMSWireTaylor Swift was Time’s Person of the Year in 2023. You might love it, you might hate it, but it happened. If Time had instead captured the zeitgeist by naming a Technology of the Year, it wouldn’t be nearly as […]
February 16, 2024
Payments DiveThe changes to Menlo Park, California-based Meta’s pricing come after Apple updated its mobile app store guidelines in Oct. 2022. Cupertino, California-based Apple gave Meta over a year to comply with the rule change, according to a recent report from […]