Category: B2B

July 24, 2024

There are various SEO strategies you can employ to grow a business and contribute to success. You may be using the wrong ones for your B2B company. There are specific ways of using SEO and marketing that appeal to business-based […]

July 23, 2024

B2B cannabis marketplaces are rapidly evolving, offering companies unique opportunities and challenges. As laws evolve and markets mature, companies increasingly look for strategies that allow them to tap into this fast-emerging sector. This article presents actionable steps businesses can use […]

July 23, 2024

As the online gambling industry continues to expand, competition among businesses and stakeholders gets tougher. As such, online casinos and their game developers now continuously look for ways to stand out against competition. One of the most effective strategies for […]

July 19, 2024

Slope, which was founded in 2021, offers major companies payments automation services, specifically for what it calls “order-to-cash workflow,” tapping artificial intelligence to deliver the services, according to the release. It’s JPMorgan’s first investment in Slope, a spokesperson for the […]

July 10, 2024

In the United States, 23.6% of businesses are part of the B2B sector, making it quite a competitive field. In the world of B2B interactions, retaining customers is very important for continuous growth and profit. In that context, it’s becoming increasingly important […]

July 3, 2024

Competitive and challenging are the words experts in the sector often use to describe the nature of business-to-business (B2B) marketing. Statista reports that in 2022, B2B ad spending in the US was around $32 billion. Ad and marketing spending in this sector […]

June 18, 2024

As consumers, we are all familiar — and comfortable — with online shopping. According to Forbes, 20.1% of retail purchases are expected to take place online in 2024, meaning the global ecommerce market is expected to total $6.3 trillion. B2B […]

February 15, 2024

The Internet of Things (IoT) is coming of age. IoT was something of a slow-burning technology that is finally gathering momentum. Now, it is increasingly being integrated into the B2B sector. With the ability to make businesses more connected, competitive, […]

February 8, 2024

Growing a B2B franchise can seem like a daunting task with its array of challenges and hurdles. From managing your franchisees to creating a robust business model, the process requires a high level of expertise and commitment. This is where […]

February 2, 2024

If I had a dollar for every time I’ve heard (or used) the phrase “differentiate or die” I could retire, but it’s a neat mantra for B2B marketers. And now brand differentiation is data-backed, too. New research by Considered Content […]

January 24, 2024

Designing a logo for a business-to-business (B2B) company requires a strategic approach, considering both aesthetic appeal and the specific needs of a B2B market. Here are some essential tips, including insights from recent studies, to guide you in creating an […]

January 23, 2024

In the short-paced and ever-evolving virtual global, groups are continuously looking for revolutionary solutions to stay aggressive. For B2B corporations, having strong and green software program systems is important for streamlining operations, enhancing productivity, and ultimately driving increase. In this […]

January 19, 2024

There’s one major thing that sets businesses apart from the competition. It’s the customer service you offer. It’s their level of service that sets businesses apart. Think about two identical businesses, if one offers better service, that’s the one most […]

January 18, 2024

The digital transformation has included business-to-business (B2B) e-commerce. Buyers now anticipate doing a large portion of their business-to-business transactions online, and companies that cannot support e-commerce are beginning to fall behind their competitors. Knowledge about B2B e-commerce can help you […]

January 12, 2024

Are you struggling with improving your business revenue using B2B content writing? If yes, then you’re not alone! B2B content writing is the heart of every B2B company that is using the power of content marketing to market their product/ […]

December 19, 2023

The landscape of modern industrial innovation is increasingly being shaped by advancements in computer numerical control (CNC) machining. This technology, pivotal in the manufacturing arena, leverages computerized controls to operate machine tools, embodying a blend of precision, efficiency, and versatility. […]

December 14, 2023

B2B companies are creating short videos to tell a story, explain their products and services, and show what makes them different. In addition to being entertaining, these videos help companies build trust with potential customers by showing real people using […]

December 12, 2023

The B2B buying journey is nothing like most consumer purchasing. If you need a new sweatshirt, you’re unlikely to ask the CFO, the head of procurement, Bob who sits on your left, and Cath in the Singapore office for their […]

December 4, 2023

Within the realm of GTM (Go-to-Market), high-quality data is a necessity. It’s the linchpin that enables businesses to identify and connect with the best-suited individuals and accounts for their products or services, all while ensuring they can engage with them […]

November 29, 2023

B2B communication is reluctant to accept modern technologies since they must be established and guaranteed to be secure. For many tasks, fax integration is still used. Until now, businesses cannot refuse this technology, which is already more than 100 years […]