Category: Technology

June 2, 2023

It’s impossible to avoid it. The Artificial Intelligence (AI) boom is here. We’re seeing myriad articles about AI regulation and the potential AI holds for industries in the news on a daily basis. In the corporate world, business leaders are […]

June 1, 2023

Many of the new features aren’t available yet, though Google expects them to be later this year. The company launched its wallet in 39 markets around the world last year and since then it has expanded into 25 more markets, […]

May 31, 2023

The online cookie jar is almost empty. Netscape invented the cookie in 1992, but 30 years later, it’s beginning to disappear. Apple, Google and Mozilla already initiated plans to completely stop supporting third-party cookies. Google still plans to tracking in […]

May 26, 2023

Google has announced an expansion of its digital coaches program for SMBs, which provides online marketing advice and assistance, for free, to diverse small businesses across the US. The program aims to connect SMBs with approved digital coaches from their […]

May 26, 2023

The research results gave the Fed an opportunity to plug the arrival of its new FedNow faster payments system, which is expected to launch services publicly in July. That real-time payments system from the central bank has been in development […]

May 25, 2023

Attendees at Nacha’s Smarter Faster Payments conference last month were coasting through a late morning panel discussion on fraud just before lunch when one panelist’s comments stirred up the ballroom. Consolidated Edison Director Frank D’Amadeo, who leads treasury operations at […]

May 24, 2023

As economic headwinds persist, chief marketers are feeling the impact, left to balance lofty brand ambitions with narrowing budgets. According to Gartner, 75% of CMOs feel heightened pressure to “do more with less” to drive profitable growth this year, however, […]

May 23, 2023

Collaborative marketing, also known as partnership marketing, involves two or more brands working together to reach a wider audience and increase customer engagement. The collaboration can include co-branding, shared advertising campaigns and even joint product development. This article will take […]

May 23, 2023

Fintech companies are using chatbots and virtual assistants to provide personalized and interactive financial guidance to customers, helping them make better financial decisions and improve their financial literacy. These AI-powered platforms, merging technology with the human touch, are increasingly becoming […]

May 22, 2023

As consumer behavior continues to shift related to COVID-19 concerns, there is a growing demand for real-world moments and a market for in-person experiences. A study by UTA IQ found that one in three consumers say that live events are […]

May 22, 2023

Marketers have got the message loud and clear: They have to be more accountable for customer data privacy, given their position as some of the most significant creators and consumers of consumer data within the organization. The good news is […]

May 18, 2023

Meta Platforms is introducing new advertising products that use artificial intelligence to help marketers run campaigns more efficiently. The tools, detailed to reporters at Meta’s offices in Manhattan last week, show the Facebook and Instagram owner following its tech peers […]

May 16, 2023

PayPal has planned for months to name a new CEO to replace Dan Schulman before yearend. Now, the digital payments pioneer is coming under pressure to speed up the transition. “Some investors are getting frustrated with what they believe is […]

May 12, 2023

In this special edition of CX Decoded, recorded live at the JW Marriott in Austin, Texas this week during the CMSWire CONNECT Conference, CX Decoded hosted Karna Crawford, a distinguished marketing and digital strategy leader with a proven track record […]

May 12, 2023

Paysend joins a crowded field of cross-border payments competitors that are increasingly tapping new payment rails for faster cross-border services. Offering remittances services for migrants sending payments to family and friends in other countries is where most of the rivals […]

May 11, 2023

Generation Z, the group of people born between 1997 and 2012, is the largest and most diverse generation in history. They are also the most digitally savvy and socially conscious consumers, with high expectations and a low tolerance for poor […]

May 8, 2023

Artificial intelligence is revolutionizing the way we do business, and ecommerce is no exception. From personalized shopping experiences to efficient inventory management, AI has significantly impacted the industry, providing new opportunities for growth and profitability. With the ability to analyze […]

May 8, 2023

Recently, most of the marketers I’ve spoken with feel like none of their tactics are working like they used to. There are multiple reasons for this, including the macroeconomy and buyer indifference to traditional tactics, but I believe one of […]

May 4, 2023

Meta has previewed some new AR and Reels ad options, which will help brands tap into the popularity of each format, while it’s also looking to continue building its in-stream commerce tools, as part of a resurgence of its in-app […]

May 3, 2023

While it would be nice if we could provide every customer with their own personal concierge during the buying and post-purchase journey, for all but a handful of brands that simply isn’t possible. What’s more, not all customers even want […]