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Category: Technology


Advertising & Marketing, Technology

Mastering Mortgage SEO: A Guide to Online Visibility

November 28, 2023

Via: B2B News Network

In the world of mortgages, establishing a presence holds immense importance. In today’s era, prospective clients are inclined to rely on search engines when searching for mortgage options. This makes Search Engine Optimization (SEO) absolutely vital for the success of […]


E-payment & Security, Technology

Digital payments have increased restaurant tips. But is it backfiring?

November 22, 2023

Via: Payments Dive

Restaurant workers haven’t returned to the sector in the numbers that business owners hoped to see years after pandemic lockdowns. By 2021, many restaurant owners struggled to fill cook, line cook, server, bartender and manager positions. And though the number […]


Advertising & Marketing, Technology

Acquia Engage 2023: AI in Marketing’s Evolution

November 16, 2023

Via: CMSWire

EVERETT, Mass. — As assistant director of web services at Florida State University, Debbie Kelly is aware of the rising interest in AI in marketing and naturally wants to create excellent digital experiences for prospective and current students. Find what […]


E-payment & Security, Technology

PayPal’s new CEO builds team

November 16, 2023

Via: Payments Dive

The new management team is being built out after Chriss was appointed in August as the San Jose, California-based company’s leader, effective in September, to succeed long-time CEO Dan Schulman. Several of the new executives he’s tapping join PayPal from […]


E-payment & Security, Technology

DailyPay wage payments delayed due to Friday snafu

November 14, 2023

Via: Payments Dive

Earned access wage provider DailyPay experienced a service snafu Friday related to the Veterans Day holiday that deprived some of its users of access to their funds. Some workers who signed up for DailyPay access to their employer payments took […]


Advertising & Marketing, Technology

5 Tips for Internal Stakeholder Customer Marketing Planning Meetings

November 13, 2023

Via: CMSWire

While most professionals would agree with the complaint that they have “too many meetings,” perhaps the real issue is that such meetings may not be particularly helpful, productive or insightful. For customer marketing managers who are responsible for the success […]


Technology, Website design and optimization

Google’s new app testing mandate aims to enhance app quality and user experience

November 10, 2023

Via: Business of Apps

In a recent announcement, Google outlined new policies for prospective Android developers using personal Play Console accounts. These changes mandate comprehensive app testing involving a minimum of 20 individuals over a two-week period before an app can be published. Rigorous […]


E-payment & Security, Technology

Breaking down buy now, pay later

November 9, 2023

Via: Retail Dive

Everyone’s buying now and paying later. At least that’s what the prevalence of BNPL buttons on online checkout pages would lead you to believe. Buy now, pay later is point-of-sale financing that allows consumers to make a purchase and pay […]


Advertising & Marketing, Technology

Marketing Technology: Has WCM Been Commodified?

November 8, 2023

Via: CMSWire

“Commodity” is a dreaded term in technology. It implies something so simplistic, so standardized, and so cheap, you don’t even need to compare suppliers based on the product itself. The word brings to mind something you trade in bulk, like […]


E-payment & Security, Technology

Cross-border payment headaches burden consumers: Mastercard report

November 7, 2023

Via: Payments Dive

In a consumer and small business report issued last month, Mastercard zeroed in on cross-border payment headaches affecting consumers in the U.S. and other international markets as they transact between countries. The company’s survey research showed that consumers are grappling […]


Advertising & Marketing, Technology

Why augmented reality should be part of your holiday marketing strategy

November 6, 2023

Via: Marketing Dive

The holiday season is undoubtedly a pivotal time for retailers, marked by heightened consumer engagement, increased spending and the potential for lasting brand impressions. However, the ever-evolving retail and marketing landscape calls for innovative strategies to captivate the audience, and […]


E-payment & Security, Technology

PayPal discloses SEC, CFPB probes

November 3, 2023

Via: Payments Dive

Specifically, the company disclosed this regarding the SEC demand: “On November 1, 2023, we received a subpoena from the U.S. SEC Division of Enforcement relating to PayPal USD stablecoin.” The San Jose, California-based company, which caters to consumer and merchant […]


E-payment & Security, Technology

Client-Side Bitcoin Wallets: Your Gateway To Hassle-Free Cryptocurrency Management

November 2, 2023

Via: B2B News Network

Cryptocurrency management has evolved significantly since the early days of Bitcoin. One of the most notable advancements in this space is the emergence of client-side Bitcoin wallets, which have redefined the way users interact with their digital assets. In this […]


E-payment & Security, Technology

PayPal’s new CEO promises improvements

November 2, 2023

Via: Payments Dive

PayPal’s new CEO, Alex Chriss, spelled out his priorities for making the digital payments company into a more profitable growth enterprise during a call with analysts on Wednesday, just weeks after taking the top post. Chriss said he’s walking in […]


E-payment & Security, Technology

77% of payment apps are not safe from malware data exfiltration attack

November 1, 2023

Via: Business of Apps

Mobile payment apps have become vital for seamless financial transactions, revolutionising money management. By 2025, experts predict over 4.8 billion digital wallets and transaction values exceeding $16 trillion by 2028. However, security is a growing concern amid rising cyber threats, […]


Advertising & Marketing, Technology

Building Strong Customer Relationships Through Social Media

October 30, 2023

Via: CMSWire

Social media presents a valuable opportunity for brands to strengthen customer relationships and loyalty. By thoughtfully engaging audiences across platforms, brands can foster meaningful connections that drive growth. With its real-time engagement and intimate reach, platforms such as Facebook, Twitter, […]


E-payment & Security, Technology

Is AI Executive Order a Data Privacy Compass for Customer Experience?

October 30, 2023

Via: CMSWire

The US government’s executive order on artificial intelligence released today underpins a range of implications for customer experience and marketing leaders, particularly around the directives protecting Americans’ data privacy in an era where data fuels personalized customer experiences and marketing […]


Advertising & Marketing, Technology

Amazon upgrades ad suite with new data clean room, AI image generator

October 27, 2023

Via: Retail Dive

UnBoxed typically brings a deluge of news around Amazon Ads, and this year is no different. Announcements trickling out of the 2023 show see the e-commerce giant jumping on trends related to generative AI and data clean rooms, while also […]


Technology, Website design and optimization

3 Tricks for Sustainable Website Design

October 24, 2023

Via: CMSWire

According to a report from McKinsey & Co., enterprise technology emits about 350 to 400 megatons of carbon dioxide emissions each year, representing about 1% of total global greenhouse gas emissions. Within that statistic, the retail industry alone represents around […]


E-payment & Security, Technology

CFPB unveils open banking proposal

October 20, 2023

Via: Payments Dive

The Consumer Financial Protection Bureau on Thursday unveiled its long-awaited open banking proposal, a rule it says will give consumers greater control over their financial data by requiring banks to share such data with third parties like fintechs. The rule […]