Tag: mobile optimization

January 18, 2024

Navigating the constantly shifting realm of B2B advertising requires expert navigation of paid media to achieve remarkable success. In this comprehensive guide, we explore the intricacies of business-to-business marketing by dissecting strategies, trends, and best practices that drive paid media […]

March 23, 2018

2018 is going to be a landmark year in the history of SEO, as Google has announced that it will switch to a ‘mobile first index’ this year. Rankings for websites, once the index is implemented, will be impacted by […]

June 30, 2017

Most consumers rely on their smartphones to make purchases and gain knowledge. In 2017, any business that lacks a mobile presence runs a serious risk of falling behind. But it’s not just about having a site – it needs to […]

June 23, 2017

The effect of JavaScript on mobile web performance is twofold. One, it is the second largest contributor to webpage weight, behind images, thereby increasing download time; and two, once downloaded, the browser then needs to run the script, which can delay the downloading/rendering […]

June 2, 2017

The right picture is very useful on mobile and responsive websites. But images that are too large, too numerous and unnecessary simply slow down page load timesand get in the way of the users reading and doing what they need to […]

June 14, 2016

Your mobile advertising strategy should not be composed of only having a responsive website or app. Strategies should be well though-out and aimed at driving people to their mobile experiences, determining the sources of traffic and optimizing the content to […]

October 28, 2015

Facebook saw 30 percent of online sales between January and May stem from mobile devices and predicts another jump in the fourth quarter, underscoring the need for merchants to optimize content for the platform. Facebook IQ’s newest insight highlights the rise of mobile commerce while […]

October 15, 2015

Mobile’s forward momentum as the online channel of choice has created a demand for quality cross-device campaign strategies. Use these tips to optimize search marketing efforts. A growing proportion of mobile users are choosing the smartphone as their primary device […]