Tag: ML


7 Trends Set to Reshape e-Commerce in 2024 and Beyond

January 31, 2024

Via: Natalie Dunn

Keeping up with e-commerce trends is essential for online retailers hoping to remain competitive, enhance customer experience, and adapt to the ever-changing landscape of the digital marketplace. As consumer preferences are constantly evolving, staying updated ensures that retailers can meet […]


How AI/ML Transforms Ecommerce Customer Experiences

April 28, 2023

Via: CMSWire

According to a March 2023 Statista report, the global artificial intelligence (AI) market is valued at $142.3 billion dollars. In recent years, the ecommerce industry has undergone a significant transformation, thanks to the rapid advancements in AI and machine learning […]

Apps & Sites, Mobile Commerce

LinkedIn Shares Insights into How its Feed Algorithm Works in Overview of Spam Tackling Efforts

April 20, 2023

Via: Social Media Today

LinkedIn has shared a new technical overview of its efforts to combat viral spam in the app, which also provides some interesting notes on how its feed algorithm works, and how content gains traction in the app. Which could help […]

Analytics & Data

How AI-Driven Data Enhances CX

November 21, 2022

Via: CMSWire

By using artificial intelligence (AI) and machine learning (ML), brands can analyze data objectively, improving insights and generating actionable reports that can be used to make data-driven decisions. With AI and ML, these insights are more sophisticated and valuable to […]

Technology, Website design and optimization

Adaptive AI Will Improve the Customer Experience

October 13, 2022

Via: CMSWire

Adaptive Artificial Intelligence (AI) is able to update its own code to incorporate what it has learned from its experiences with new data. This means Adaptive AI can be used to continually improve the customer experience with each iteration of […]

Analytics & Data

4 Ways AI, Analytics and Machine Learning Are Improving Customer Service and Support

August 21, 2022

Via: CMSWire

By using artificial intelligence (AI) and machine learning (ML) along with analytics, brands are in a much better position to elevate customer service experiences at every touchpoint and create positive emotional connections. This article will look at the ways that […]

Analytics & Data

3 Ways Sentiment Analysis Can Improve the Customer Experience

July 25, 2022

Via: CMSWire

Automated sentiment analysis can provide actionable insights to brands, allowing them to better understand how customers feel when they encounter pain points along the customer journey or when they have positive, emotionally satisfying experiences. How are brands today using sentiment […]

Advertising & Marketing, Technology

Marketing Research Roundup: DXM Trends To Pay Attention To

February 4, 2022

Via: CMSWire

Are you a marketing exec looking to stay on top of trends? If so, it may be hard to keep track of the various reports, statistics and surveys that emerge each day. This roundup combines all of the top new […]

Advertising & Marketing, Technology

Machine Learning Trends for Marketers to Watch in 2022

December 13, 2021

Via: CMSWire

Machine learning and AI research are making strides daily, with interesting implications for business. While it feels like a lot of the cool innovations are happening only in the scientific fields, progress can be seen in the marketing discipline too. […]

Advertising & Marketing, Technology

3 Metrics Will Drive Marketing Outcomes in 2022

November 15, 2021

Via: CMSWire

We’ve all gone through a lot of changes in the last 18 or so months. People are questioning key tenets of life — their schooling, how and where they work, what they spend their free time doing, where they live […]

Advertising & Marketing, Technology

Marketing Automation: Seven Machine-Learning Use Cases

October 6, 2021

Via: MarketingProfs

An effective way to improve marketing performance and increase sales is to use machine-learning (ML) technology to help improve and automate your marketing. The marketing automation software market will almost triple by 2026, reaching $19.66 billion, according to Mordor Intelligence. […]

Analytics & Data

Many Organizations Put Big Data Aside To Focus on Small Data

March 24, 2021

Via: CMSWire

Much of the buzz around data over the past few years has been about big data and how organizations are using large data sets to give them a business edge. However, due in no small part to the pandemic, small […]

Technology, Website design and optimization

A 5-Step Approach to Implementing Machine Learning

March 19, 2021

Via: CMSWire

Machine learning and artificial intelligence are now moving from the realm of research into adoption. Machine learning adoption offers immense benefits which can provide any organization with a competitive edge — if executed well. Technological adoption requires a pragmatic and […]

Advertising & Marketing, Technology

4 marketing lessons from B2C giants

October 9, 2019

Via: Smart Insights

According to a recent survey, only 32% of B2C marketers thought that they were proficient in what they do. B2C marketing requires thoughtful strategizing and planning. It can also benefit from looking at what has worked for others and what […]


Why You Should Source Foreign Talent for AI, IoT and ML

February 27, 2019

Via: Ecommerce Times

The artificial intelligence revolution has been going on for a while, but that does not mean all of software research and development is part of it. It is, nonetheless, an interesting example of what pushes the software industry forward. The […]