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Threads Expands Keyword Search to More Regions

September 7, 2023

After launching keyword search on Threads with users in Australia and New Zealand last week, Meta’s now expanding the functionality to more markets, and in Spanish, with users in Argentina, India, Mexico, the U.K., and the U.S. set to be able to conduct keyword searches in the coming days.

Keyword search is a much-needed functional addition to the Threads experience, enabling users to search for more than just user handles, which will expand the utility and value of the Twitter-esque app.

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