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Reebok launches custom AI sneaker experience on Instagram

May 15, 2024

Reebok Impact marks a collaboration between Reebok and Futureverse coming to fruition. Last December, the two companies announced plans to launch the Reebok Impact virtual experience as part of the shoe brand’s efforts to showcase its products in a new way.

“We are thrilled to announce the launch of Reebok Impact, which marks an important milestone in our commitment to innovation and technology,” Todd Krinsky, CEO of Reebok, said in a statement. “Through Reebok Impact, we look forward to revolutionizing the digital fashion landscape and providing our customers with a unique and immersive experience.”

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