Mobile Commerce, Mobile Marketing
October 26, 2023
Via: Business of AppsThe mobile and digital advertising market in the UK saw an uptick of £13.8 billion in spending during the initial six months of 2023. That’s according to new data shared by IAB UK and PwC. Mobile video highly resilient Despite […]
Apps & Sites, Mobile Commerce, News
March 25, 2022
Via: Marketing DiveSKAN, also known as StoreKit Ad Network or SKAdNetwork, is Apple’s privacy-centric API that helps ad networks and advertisers measure ad activity like impressions, clicks and app installs on an aggregated level. The tech company’s ATT framework moves last year […]
Mobile Commerce, Mobile Marketing
November 12, 2020
Via: Mobile MarketerThe predicted growth in mobile advertising reflects the increased amount of time people are spending on their smartphones, using apps to handle a broader range of tasks. The overall time spent in apps rose 25% worldwide in Q3 from a […]
September 18, 2020
Via: Smart InsightsReleased on 16 September 2020, Apple’s iOS 14 constitutes a huge overhaul in mobile customer experience. And the biggest change is yet to come! The delayed new iOS 14 opt-in processes, penned in Forbes as ‘Facebook and Google’s worst nightmare’, […]
Technology, Website design and optimization
January 3, 2019
Via: Searchenginewatch.comThis conversion rate has a lot to do with the loading speed of your website. The faster the website, the better the percentage of conversions. PageSpeed can even have a direct impact on your Ads campaigns and Quality Score. In […]
July 2, 2024
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