Tag: digital media

Mobile Commerce, Mobile Marketing

72% of mobile marketers to increase budgets in social

June 10, 2022

Via: Business of Apps

Social is the fastest growing digital media channel in 2022 with 72% of marketers planning to bolster their budgets on the format this year. A survey of over 600 advertising professionals by Mediaocean highlights that social is seen as an […]

Advertising & Marketing, News, Technology

Digital marketing strategy and planning template

May 20, 2020

Via: Smart Insights

We all know the old saying “if you fail to plan, you are planning to fail”, but when it comes to digital marketing, this really is the case. It has never been more important than it is now to create […]

Advertising & Marketing, Technology

Mobile now captures 2 out of every 3 digital media minutes in U.S.

March 31, 2016

Via: itCurated

That massive sucking noise you’re hearing while checking Facebook or playing with Snapchat’s brand-new messaging features just might be the signature sound of the entire mobile ecosystem, which is now capturing two out of every three minutes Americans spend on digital media. […]


Marketers Now Leverage TV Schedules to Pursue Complementary Digital Buys

February 26, 2016

Via: itCurated

The proof is in that some industry players get the connection between TV and other digital media. Take Videology, for instance, a leading software provider for converged TV and video advertising. The company has released findings indicating that marketers are […]