Tag: Analytics & Testing

Analytics & Data, Technology

Predictive Marketing and Competitive Intelligence

March 7, 2016

Via: itCurated

The Internet is an amazing source of data that, if mined, can produce a wealth of knowledge. But according to this year’s CMO Survey, only one-third of marketers are able to prove the impact of their marketing spend  Tweet This!, only […]

Apps & Sites

Capture Yelp and Google Reviews from Apps Your Customers Use

February 29, 2016

Via: itCurated

Is there a better time to capture a great review than just after a satisfied customer leaves your business? Probably not – so why not implement a process that drives more reviews and does it easily. Reviews that Matter sends […]

Analytics & Data

Calls to Action – More Than Just Buttons On Your Web Page

October 7, 2015

Via: itCurated

You’ve heard the mantras, slogans, and mottos of inbound marketers everywhere: “ Content is king! ” In the age of consumer-driven, mobile-friendly, content-centric digital marketing, content is almost everything. Almost as popular as Hubspot’s Inbound Marketing philosophy is another of […]

Mobile Commerce

Google Analytics Behavior Reports: More Useful Than You Realize!

September 24, 2015

Via: itCurated

Google Analytics provides us with a multitude of important data for improving our web performance. Unfortunately, we don’t always possess the extra time to study this data and turn it into something useful. Most of us need an easier and […]